Correspondent Marketing Manager

Correspondent Marketing Manager

Department: Marketing

Employment Type: Full Time

Location: Bloomington, MN

Reporting To: Head of Marketing

Compensation: $115,000 - $130,000 / year

We're looking for a Correspondent Marketing Manager to build our credibility and drive market penetration with a sophisticated, capital markets-oriented audience — the finance professionals who evaluate us as a counter party long before they ever take a meeting.

This role looks different from traditional marketing, but it isn't less marketing — it's marketing built for an audience that responds to research, credibility, and expertise rather than volume. You'll shape thought leadership, market intelligence, and sales-facing materials that directly support account penetration and pipeline growth, including deep research and analytical support for our Market Opportunity Report, led by Correspondent Sales, which sizes the non-Agency / non-QM correspondent landscape and shapes go-to-market objectives and tactics.

This is a player-coach role — you'll set the strategy and lead quarterly business reviews with the sales team, while staying hands-on with the content and relationships that build our credibility over time.

• Provide deep research and analytical support for the Market Opportunity Report, led by Correspondent Sales — researching the non-Agency / non-QM correspondent landscape, sizing growth opportunity, and helping build out the objectives and tactics needed to penetrate target markets
• Own the Correspondent marketing strategy overall, with a focus on building institutional credibility that translates directly into account penetration and pipeline growth

• Build capital markets-facing sales materials — pitch decks, positioning documents, and due diligence materials — that sales uses directly in live conversations with counter parties
• Partner with Sales Training to build marketing-informed enablement materials and programs
• Lead regular check-ins and quarterly business reviews with the sales team, staying close to what the business needs
• Build tools and programs that support long-term relationship-building with sellers, rather than transactional lead generation

• Develop thought leadership content — blog posts, bylined articles, think pieces, and a monthly or quarterly non-Agency / non-QM newsletter and market insight report aimed at a capital markets and finance audience
• Partner with leadership and subject matter experts to secure speaking engagements and panel placements that establish the business as a trusted voice in the space
• Own rapid response to press inquiries and market developments, protecting our credibility in real time
• Manage a lighter, more deliberate social media presence, including announcements like securitizations and new hires that reinforce institutional credibility
• Own our presence at Correspondent conferences and events, where the real work happens in the private, pre-scheduled meetings — in partnership with the Events team

• Manage marketing budgets and vendor relationships, keeping spend aligned to priorities
• Delegate work to the shared production team while staying hands‑on enough to step in on content, data, or event work when it's needed
• Keep leadership and cross‑functional partners informed on marketing plans, progress, and results

• 5+ years of marketing experience, ideally including B2B, financial services, or institutional audiences
• Strong writing and content development skills — comfortable shaping thought leadership and market commentary, not just promotional copy
• Comfort with market research and analysis — able to size an opportunity, spot trends, and translate findings into clear objectives and tactics alongside sales
• Experience partnering with a sales team, including running regular business reviews
• Budget and vendor management experience
• A polished, credible voice — calm and confident rather than promotional, able to speak to a capital markets and finance audience
• Familiarity with capital markets, secondary marketing, or finance concepts is a strong plus
• C…