Area Sales Manager- Minneapolis, MN

H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. At H&M, we want to liberate fashion for the many, and our customers are at the heart of every decision we make. We are made up of thousands of passionate and talented colleagues united by our shared culture and values.

Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future.

As an Area Manager
, your main focus will be to lead and develop a group of stores in close alignment with store managers to deliver strong business results, ensure best‑in‑class store experience, practice strong leadership and ensure operational excellence in alignment with global values and long‑term ambition.

This on‑site role reports into our Sales Region Manager, and is a field‑based position aligned with your geographic Area responsibility.

• Lead, coach, and inspire store teams to reach sales and profit goals
• Recruit, develop, and secure succession for future store leaders with support of MAKI tool
• Ensure all stores follow H&M standards, routines, and policies
• Be the main contact for store escalations and problem‑solving
• Be accountable for financial targets
• Monitor results and act on KPIs to improve performance
• Drive local sales and commercial activities while aligning with global strategies
• Oversee rollouts of new store concepts, campaigns, and initiatives
• Work closely with other functions (HR, Expansion, Tech, Visual) for smooth operations
• Minimize Reductions, Scraping & Shrinkage
• Support sustainability actions in line with H&M goals
• Promote H&M values and create an inclusive workplace

Who You Are:

• Bachelor’s degree in Business, Retail, or similar (or equivalent experience)
• 5+ years in multi‑store retail management
• Strong leadership skills with experience in coaching and developing teams
• Commercial mindset with ability to analyze and act on KPIs
• Experience ensuring compliance and operational standards
• Ability to lead change, e.g., new store openings or rollouts
• Strong communication and collaboration skills
• Comfortable with retail systems and digital tools

• We value diverse backgrounds, including but not limited to race, ethnicity, gender, age, religion, sexual orientation, and disability
• We pride ourselves on being a values‑driven organization, guided by our 7 unique values that have been part of our success story for over 75 years
• You’ll have access to our Colleague Resource Groups (CRGs) to find community and networking opportunities among colleagues
• We are an inclusive company where you’re encouraged to be yourself at work
• You will have access to a large global talent community, where career growth and aspirations have no limits
• You’ll be able to express your personal style with our employee discount at H&M, Other Stories, and COS

Compensation: expected base salary range is $118,900

EEOC Code: SLS

Pay Status:
Salaried, Exempt

We are committed to providing reasonable accommodations for applicants with disabilities. If you require assistance or accommodation during the application or interview process, please contact us at , and use Ask a Question.

We offer all our employees at H&M Group attractive benefits with extensive development opportunities around the globe. All our employees receive a staff discount card, usable on all our H&M Group brands in stores and online. Brands covered by the discount are H&M (Beauty and Move included), COS, Weekday, Monki, H&M HOME, Other Stories, ARKET, and Afound. In addition to our staff discount, all our employees are included in our H&M Incentive Program – HIP.

We also provide 25% Staff Discount, Medical, Pharmacy, Vision and Dental Coverage – Employee Assistance Program – Vacation, Wellness, Holiday and Parental Pay – 401K – Commuter Benefits, Health and Dependent Care FSA, plus additional voluntary benefits.

Inclusion & Diversity:
We are determined to create and maintain inclusive, diverse and equitable workplaces throughout our…