Manager of Ecommerce

Manager of Ecommerce Range USA is the nation’s largest operator of indoor shooting ranges — a friendly and safe place to shop, shoot, and learn. We’re committed to making every visit easy, welcoming, and memorable, and we believe every member of our team plays a direct role in that. We’re growing nationwide, and we want the right people with us.

At Range USA, your work has real impact.

Position details

Position title

Manager of Ecommerce Reports to Chief Operating Officer Classification Full -Time / Exempt / Salaried / On-Site Position overview

Our rapidly growing  business is looking for a sales-driven Ecommerce manager to support our continued growth, enhanced customer journey, and expanded reach. This includes short-term and long-term goal setting, prioritization and identification of customer enhancements, effectiveness of sales programs and content, expanded product assortment, and traffic funnel enhancements.

Core values alignment:

Curious — ask questions, find and solve problems

Passionate — care deeply about the brand, team, and customers

Do it Right — take pride in accuracy and credibility

Service — put others above ourselves

Key responsibilities

Support key performance indicators ensuring the Ecommerce business meets revenue, conversion, and traffic targets

Provide expertise on current ecommerce best practices, including trend analysis and competitive benchmarking; put insights into action.

Own the Ecommerce platform roadmap and technical backlog, managing enhancements, integrations, and vendor/dev work from requirements through go-live, ensuring a seamless and user-friendly shopping experience

Lead cross-functional Ecommerce projects (platform upgrades, new features, integrations) from scoping through go-live, using formal project management practices to manage timelines, risk, and stakeholder alignment

Partner with Marketing to ensure the platform supports digital marketing campaigns and channel initiatives (landing pages, promo mechanics, tagging/tracking implementation)
Analyze site engagement and funnel data to identify conversion barriers and prioritize platform/UX improvements; partner with Merchandising on execution.

Use data analytics to track performance to goals and identify opportunities for business development across segments of the company

Manage relationships with Ecommerce technology vendors/agencies (platform, POS integration, payment, search) including SLAs, roadmaps, and issue resolution

Work Closely with the Supply Chain team to ensure order processing best practices and efficiencies

Desired skills & experience

Bachelor’s degree in Marketing, Business, Accounting/Finance, or Supply Chain.
4-6 years of relevant work experience in a Project Management, Marketing, Merchandising, or Ecommerce role Strong administrative, organizational, and problem-solving skills

Excellent communication, sales, and customer service skills

The ability to multitask, work in a fast-paced environment, and meet deadlines

The ability to do the work, as well as drive strategy behind it Employee benefits

Medical, Dental, and Vision health insurance

Unlimited Shooting – Free Classes Industry-leading online and in-store discounts

Manufacturer rewards and points program

No firearm experience needed — we offer paid training
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