Search Engine Optimization Specialist

Element has an exciting opportunity for a Website Specialist with strong expertise in SEO, CMS management, and digital content to join our Global Digital Marketing team based in Blue Ash, Ohio.

This role is ideal for someone who is highly organized, process-oriented, and passionate about SEO, content strategy, and digital experience optimization. As part of our fast-paced Global Digital Marketing team, you will play a key role in maintaining, enhancing, and optimizing Element’s portfolio of websites and digital platforms.

SEO will be a primary focus of the position. You will partner closely with the Senior SEO Specialist, bringing current, hands‑on SEO expertise to initiatives ranging from technical site audits and optimization efforts to content recommendations and quality assurance. You will serve as a trusted SEO resource within the team, supporting day-to-day implementation, troubleshooting, and best practices.

A major component of this role will involve supporting Business Unit Marketers across the Americas by reviewing and managing content requests during U.S. business hours while the EMEAA team is offline. In addition, you will gain extensive hands‑on experience building and updating website pages within the CMS while collaborating with the broader CMS and content review team to ensure consistency, accuracy, and high‑quality standards across all digital properties.

This is a hybrid role: you will work 3 days per week from our Blue Ash, OH office and 2 days per week from home.

Please note:

Sponsorship is not available for this opportunity.

• Act as a day‑to‑day SEO resource for the team: advise marketing teams on SEO best practices in a clear, accessible way, and review content against SEO and quality guidelines
• Support the Senior SEO Specialist with SEO projects, including technical SEO crawls, audits, and keyword optimization, applying current best practices; cover for them during periods of absence to keep projects on track
• Stay current with Google algorithm updates, AI‑driven search developments, and evolving SEO best practices; proactively apply these and communicate relevant changes to the team
• Define, maintain, and champion SEO and content guidelines, templates, and checklists; support stakeholders to follow them consistently
• Triage and manage incoming SEO and content support requests via the web content board, prioritizing effectively and ensuring timely delivery
• Track and report on organic performance using SEMrush, Google Analytics, Google Search Console, and Looker

• Manage daily CMS operations, including uploading content, creating and updating pages, and maintaining site structure quality
• Review and approve content change requests through the CMS, ensuring submissions meet quality guidelines and SEO best practices
• Perform regular website and content audits to identify missing elements, broken links, or UX issues; work with stakeholders to resolve findings
• Support Business Unit Marketers - particularly those in the Americas - with content and CMS requests, triaging as appropriate and providing responsive coverage on USA timezone hours
• Train and support stakeholders in how to get the best from the CMS, following content templates and standardized formats
• Monitor error and downtime reports, troubleshoot issues, and elevate complex problems clearly to the Platforms Manager
• Support the Global Digital Director, Platforms Manager, and wider Digital team with ad‑hoc tasks as required
• Keep current with developments in CMS technology content and UX best practices

• Minimum 2–3 years’ experience in an SEO-focused role within an agency or larger organization
• Deep, current knowledge of technical and content SEO best practices, including the latest Google algorithm updates and the impact of AI on search
• Proven ability to both implement SEO improvements directly and advise others clearly - equally confident doing and coaching
• Demonstrable experience supporting others to follow SEO and content guidelines, including triaging and managing support tickets and requests
• Hands‑on, frequent experience building and updating website pages within a CMS – personally and…