Video Ads Script Writer

Media
- Bluffdale UT
- Full Time
- On Site

$50k - $80k annually

At 80

Eighty, we don’t just hire to fill positions, we hire for impact. If you’re exceptional at what you do and align with our core values — Resilience, Relentless Improvement, and Authentic Character — we want to meet you. We’re hiring a Video Ad Script Writer to join the team behind some of the most viral car giveaway campaigns on the internet.

This is a full-time, contract-to-hire position based in Utah. We’re looking for someone who understands performance-driven storytelling. Someone who knows how to build an emotional hook in the first 3 seconds, structure a message that holds attention, and write words that move people to take action. Your scripts won’t just sound good, they’ll make people feel something, and inspire millions to believe they could be the next person behind the wheel of their dream car.

If you live and breathe social media storytelling and know how to translate psychology into compelling direct-response messaging, you’ll thrive here. Let’s build something massive and turn dreams into reality.

As a Video Ad Script Writer, you’ll be the messaging engine behind high-performing short-form ads across Instagram, Tik Tok, Facebook, and You Tube. You’ll take direction, brand knowledge, customer insight, and creative strategy and turn them into scroll-stopping ad scripts that convert. This is a high-impact role for someone who understands how to blend emotion, curiosity, and persuasion to drive action.

• Write scroll-stopping ad scripts daily, producing multiple scripts and variations per day designed to convert.
• Build hook, conflict, proof, emotional payoff, and CTA structure in short-form ads.
• Use performance data (hook rate, watch time, CTR, conversion efficiency) to adjust messaging.
• Generate new concepts, angles, and test frameworks at speed.
• Collaborate with video and media teams to align messaging with campaign direction and creative execution.
• Track and manage performance metrics (hook rate, watch-through rate, CTR, CPA, ROAS) and continuously improve them.
• Stay ahead of creative trends in automotive, DTC, creator, and UGC spaces.
• Pitch new big ideas weekly and contribute to content strategy.

• 2+ years of experience writing short-form direct-response scripts for eCommerce or high-volume social content.
• Strong understanding of messaging psychology – tension, stakes, identity, desire, and payoff.
• Ability to craft compelling hooks, narratives, and clear calls-to-action within 30 seconds.
• Data‑driven mindset: interpret engagement and conversion metrics to refine scripts.
• Experience working with multiple campaigns and generating variation at scale.
• Excellent written communication and ability to explain creative choices.
• Persistent, self‑motivated, and adaptable to shifting trends and platforms.
• Optional:
  Proficiency with AI tools for ideation while maintaining originality.

• Flexible Time Off
• Company‑wide Holidays
• PTO
• 401(k)
• Professional Development Assistance

Resilient – When things get tough, we push harder and adapt fast. Relentless – We never settle for “good enough,” always learning and pushing limits. Authentic – We are honest, dependable, and transparent in our actions.

Bluffdale, UT. Contract-to-hire; upon successful completion and performance, transition to full-time.