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Category Manager - Fitness Equipment

Job in Boca Raton, Palm Beach County, Florida, 33481, USA
Listing for: Purpose Brands LLC
Full Time position
Listed on 2026-02-21
Job specializations:
  • Business
    Business Management, Business Analyst, Business Development
Salary/Wage Range or Industry Benchmark: 90000 - 120000 USD Yearly USD 90000.00 120000.00 YEAR
Job Description & How to Apply Below
# Purpose Brands Purpose Brands, the parent company of Orange theory, Anytime Fitness, Waxing the City, The Bar Method, and Basecamp Fitness, is seeking a Fitness Equipment Product Line Manager (Category Manager) to join its team. This is a great position for someone who is looking to expand their career, and join a company with a fun, fast-paced and inspirational culture.
The Fitness Equipment Product Line Manager (PLM) is a key contributor to the Products and Supply Chain team, supporting the needs of the franchise network and out-of-studio platform while driving profitability for Purpose Brands. This role requires a hands-on approach combined with strong business acumen to support the company’s continued global expansion.  The PLM possesses a strong understanding of P&L statements, leads product deployment initiatives, and applies an analytical mindset to deliver reporting and insights that drive growth within the Fitness Equipment category.
** Purpose/Impact: (Duties & Essential Functions)
*** In coordination with key brand stakeholders, ensure new products are brought to market in a timely and profitable manner.
* Drive product strategy, offering optimization, and profitability of the Fitness Equipment P&L.
* Establish network standards and compliance requirements related to:  + Fitness Equipment usage  + Installation protocols  + Product mix  + Warranty  + Product life cycle
* Develop, maintain, and monitor reporting related to standards, compliance, and performance.
* Leverage internal and industry Subject Matter Experts (SMEs) across the Fitness Equipment product line to support strategy and execution.
* Manage relationships with primary suppliers of Fitness Equipment, installation services, and after-market services.
* Partner with the Franchise Advisory Council (FAC) to facilitate the Studio Infrastructure Sub-Committee.
* Collaborate with Supply Chain and Finance teams to drive and maintain a lean order-to-cash cycle.
* Work closely with the Supply Chain/Global Fulfillment team to prioritize departmental initiatives.
* Participate in webinars and network communications to ensure franchisees remain informed on key initiatives and product updates.
* Manage and coordinate equipment requirements for annual, network-wide symposiums and related events.
* Present new programs, policies, and products in network-facing forums.
** Strengths
* ** Strong financial acumen, including P&L management and pricing analysis
* Analytical mindset with the ability to aggregate data and produce actionable reporting
* Experience in assortment planning, product pricing, vendor relations, and product line strategy
* Proven success managing revenue-driving, profit-focused categories
* Excellent interpersonal, verbal, and written communication skills
* Ability to work effectively under tight deadlines in a fast-paced environment
* Strong problem-solving skills and technical capacity
* Collaborative team player with cross-functional partnership experience
** Background
* *** Required Qualifications & Experience
*** Bachelor’s degree in a related field
* 5+ years of experience in product line development, retail, or a comparable business environment
* Demonstrated experience in assortment planning, pricing strategy, vendor management, and category ownership
* Experience using analytics tools to aggregate data and compile reports
** Preferred Qualifications
*** Experience with Net Suite or similar ERP systems (SAP, Oracle, Sage)
* Experience in Fitness Equipment, Health & Wellness, or related industries
* Knowledge of the franchise business model

We offer a competitive salary along with exceptional benefits such as:
* Medical, Dental and Vision Coverage
* Hybrid Work Environment
* Life and Disability Insurance
* Unlimited Time off + Paid Holidays
* Fridays off between Memorial Day and Labor Day
* 401(K) Savings Plan Matching at 4%
* 10 Coaching and Therapy sessions
* Mental Health Benefits
* Brand Discounts & Reimbursements
* In-house workout facilities
* Professional Development Opportunities
* Team Building, Employee Engagement Activities & so much more
** WORK SCHEDULE
** Purpose Brands LLC, currently observe the following hybrid work model for…
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