Director Channel Partnership
Listed on 2026-05-11
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Business
Business Development, Client Relationship Manager
Lamark Media ("Lamark") is an integrated digital marketing firm driven by a simple philosophy: create extraordinary marketing campaigns that yield positive, measurable results for their clients and strategic partners. Lamark’s methodology is to create a custom omni-channel strategy that leverages digital marketing assets like a portfolio which can be measured, optimized, and scaled for long-term success.
The company was founded in 2009 with the vision of developing a full-service platform that provides a comprehensive suite of digital marketing services in-house with an agnostic approach to driving growth.
Our mission is to create more value for others. Our core values inspire us to over-deliver on expectations and to create more success for the partners we serve.
The RoleWe are looking for a Director of Channel Partnerships - a sharp, commercially‑minded individual who can build and grow relationships with agencies, DSPs, and media partners as buyers of our programmatic supply and white‑label solutions.
This person will work closely with senior leadership to develop and move a pipeline of channel partner opportunities - taking active leads, opening new relationships, and converting conversations into committed revenue. They will operate at the intersection of supply, technology, and partnerships, representing our wholesale and white‑label capabilities to the market.
This is not a passive role. The right person creates momentum rather than waiting for it - pushing deals forward, following up relentlessly, and owning outcomes.
Pipeline Ownership & Deal Movement- Take active leads and opportunities from senior leadership and own them through to close - managing all follow‑up, scheduling, materials, and internal coordination.
- Maintain a real‑time pipeline view across all active channel partner opportunities; proactively flag delays and push blockers to resolution.
- Prepare client‑facing materials: presentations, proposals, capability summaries, and case studies tailored to each prospect.
- Serve as the primary point of contact for warm and active prospects - sustaining momentum between senior leadership touchpoints.
- Coordinate internal stakeholders to bring the right expertise into partner conversations at the right moment.
- Build and nurture relationships with mid‑market agencies, DSP partners, and media companies as buyers of our supply and white‑label solutions.
- Develop a working understanding of each partner’s business - their goals, buying behavior, and where our capabilities can deliver meaningful value.
- Partner with our DSP relationships team to identify self‑serve agency accounts that can be pursued in tandem with platform‑level partnerships.
- Identify upsell and expansion opportunities within the existing partner book and develop a plan to activate them.
- Train and educate partner contacts on our supply capabilities, deal structures, and technology advantages - building genuine enthusiasm in the market.
- Own CRM hygiene - ensuring the pipeline is always current, documented, and actionable.
- Drive meeting prep, agendas, and post‑meeting actions for all senior leadership‑led partner development efforts.
- Use our project management platform to coordinate cross‑functional follow‑through on partner deliverables.
- Support the development of partner‑facing packaging and go‑to‑market materials as our supply and technology offerings evolve.
Required
- 5–10+ years in a channel partnerships, business development, or account management role - ideally within a DSP, SSP, ad tech platform, or digital media company.
- Solid understanding of the programmatic and digital media landscape - you don’t need to be a trader, but you need to hold a credible conversation about supply, deal structures, and media strategy.
- Proven track record of moving deals forward - you have built pipeline, managed relationships, and operated with urgency and follow‑through.
- Excellent written and verbal communicator - sharp on email, confident in a room, polished in materials.
- Highly organized and self‑directed - this role carries real autonomy; you’ll need to create your own structure and…
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