Sr. Graphic Designer; Alani Nu & Rockstar

Sr. Graphic Designer (Alani Nu + Rockstar)

As the Sr. Graphic Designer (Alani Nu + Rockstar), you'll be a hands-on creative responsible for developing and executing high-quality visual work across two distinct energy brands. Splitting your time between Alani Nu and Rockstar, you'll support creative across packaging, campaigns, POS, retail, digital, social and broader brand touchpoints.

Alani Nu is a fast-growing wellness brand dedicated to empowering women and bringing a fresh, energetic perspective to the health and wellness space. We foster a dynamic, collaborative culture where creativity, innovation, and passion are celebrated. Team members are encouraged to think boldly, move quickly, and help shape a brand that's redefining what wellness looks and feels like. Rockstar is a classic energy drink and lifestyle brand rooted in Southern California action sports and music culture.

We foster a dynamic, collaborative culture where creativity, innovation, and passion are celebrated. Team members are encouraged to think boldly, move quickly, and help shape a brand that's redefining what core energy looks and feels like.

This role requires the ability to flex between two unique brand identities, audiences and visual styles while maintaining a high standard of craft and consistency. You'll collaborate closely with creative leadership, copywriters, project management, marketing and production partners to bring work to life across channels.

• Execute high-quality creative across packaging, campaigns, POS and retail, digital, social and broader brand touchpoints for both Alani Nu and Rockstar
• Translate creative briefs, strategic direction and established creative concepts into thoughtful, highly crafted visual solutions
• Take ownership of design execution across assigned projects from exploration and development through final production
• Build and adapt assets across print, digital, social and in-store formats, ensuring visual cohesion and high-quality output
• Develop layouts, mockups and visual presentations to effectively communicate design solutions
• Contribute to concept development through mood boards, design exploration, visual research and ideation
• Support CGI concepting and development through visual references, compositional thinking and design exploration
• Maintain a strong understanding of both Alani Nu and Rockstar visual identities, ensuring each brand remains distinct and consistent across all deliverables and touchpoints
• Apply established campaign and brand systems across channels, formats and retail environments while maintaining the integrity of the creative
• Collaborate closely with copywriters, project management, marketing leads and other creative team members to bring work to life
• Partner with production teams to ensure assets meet technical specifications, production requirements and brand standards
• Participate actively in creative reviews, responding thoughtfully to feedback and bringing a collaborative, solutions-oriented mindset to iteration
• Manage multiple projects and priorities simultaneously while maintaining quality, organization and accountability against deadlines
• Stay current on design trends, cultural aesthetics, emerging creative tools and the competitive landscape