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Demand Generation Specialist
Job in
Boca Raton, Palm Beach County, Florida, 33427, USA
Listed on 2026-06-03
Listing for:
Modernizing Medicine
Full Time
position Listed on 2026-06-03
Job specializations:
-
Education / Teaching
Digital Marketing
Job Description & How to Apply Below
At Mod Med, we're not just building software-we're reimagining the healthcare experience. Founded in 2010 by a practicing physician and a successful tech entrepreneur, we took a radically different approach: we hired doctors and taught them how to code. This "for doctors, by doctors" philosophy has allowed us to create an AI-enabled, specialty-specific cloud platform that places patients at the center of care.
A Culture of Excellence
When you join Mod Med, you're joining an award-winning team recognized for innovation and employee satisfaction. From our global headquarters in Boca Raton Florida, and extensive employee base in Hyderabad India, we are a team of 4,500+ passionate problem-solvers on a mission to increase medical practice success and improve patient outcomes:
* Consistently ranked as a Top Place to Work
* 2025 Globee Business Awards:
Gold Globee for "Technology Team of the Year"
* 2025 Black Book Awards:
Ranked #1 EHR in 11 Specialties
* Florida Venture Forum:
Venture-Backed Company of the Year
We are growing fast, thinking big, and we are just getting started.
Ready to modernize medicine with us?
Job Description
Summary:
Mod Med is hiring two Demand Generation Specialists to join our full-funnel marketing engine, with each role focusing on a distinct and critical segment of our market. Whether you thrive in a high-volume, fast-paced environment or enjoy navigating the strategic complexities of larger, multi-location accounts, we have a path for you. One specialist will support our Key Segment (1-3 providers), delivering campaigns focused on immediate ROI, time-savings, and cost efficiencies for doctor-owners operating with lean budgets.
The second specialist will focus on our Strategic Segment (4-19 providers), building tailored campaigns that solve for multi-site optimization, total cost of ownership (TCO), and board-level considerations. If you are a proactive learner who loves working with data and processes, this is your chance to make a measurable impact.
Your role
* Partner closely with the Demand Generation Manager to coordinate multi-channel campaigns, ensuring all digital assets (emails, landing pages, and ads) are synchronized and ready for launch.
* Depending on your assigned segment, you will either develop strategies that prioritize task automation for resource-constrained small practices (Key Segment) or address more complex objectives like multi-site optimization, TCO, and staff retention (Strategic Segment).
* Assist in driving project timelines and keeping cross-functional teams like Creative, Operations, and Content perfectly aligned on upcoming deliverables.
* Own the day-to-day tracking of marketing campaign performance metrics across the entire demand generation funnel, including MQLs, SALs, SQLs, and Pipeline.
* Compile weekly and monthly performance reports, identifying key trends and providing initial observations to help optimize our marketing spend.
* Maintain excellent data hygiene within our CRM and marketing automation platforms to guarantee reporting accuracy.
* Support overall budget tracking and vendor management tasks while organizing internal documentation, campaign calendars, and creative brief repositories.
* Schedule and prepare for weekly segment meetings, which includes collaborative agenda setting and capturing actionable next steps.
* Attend strategic meetings for both segments and act as a central liaison between the Demand Gen and Sales Development teams to keep lead follow-up processes running seamlessly.
* Stay updated on Mod Med's evolving product offerings to effectively articulate how our technology solves specific buyer pain points-whether providing "time-back" solutions for independent doctors or driving efficiency and positive staff environments for multi-site groups.
Skills & requirements
* Bachelor's degree in Marketing, Communications, Business, or a related field.
* 1-3 years of hands-on experience in a marketing or similar role.
* Required familiarity with Excel or Google Sheets; prior exposure to Salesforce is considered a strong plus.
* Robust organizational skills, attention to detail, and a proven ability to successfully manage multiple tasks at once.
* A natural curiosity for discovering "the why" behind data and numbers, paired with an eagerness to learn data-driven decision-making.
Mod Med Benefits Highlight:
At Mod Med, we believe it's important to offer a competitive benefits package designed to meet the diverse needs of our growing workforce. Eligible Modernizers can enroll in a wide range of benefits:
United States
* Comprehensive medical, dental, and vision benefits, including a company Health Savings Account contribution,
* 401(k):
Mod Med provides a matching contribution each payday of 50% of your contribution deferred on up to 6% of your compensation. After one year of employment with Mod Med, 100% of any matching contribution you receive is yours to keep.
* Generous Paid Time Off and Paid Parental Leave programs,
*…
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