Marketing and Event Specialist

SUMMARY The Marketing and Event Specialist plays a crucial role in planning, coordinating, and executing marketing campaigns and events to promote and represent the organization. The role is responsible for overseeing events that enhance brand visibility, engage the target audience, and align events with the broader marketing goals. This role requires strong organizational and project management skills, creativity, and the ability to thrive in a fast-paced and dynamic environment.

ROLES & RESPONSIBILITIES Marketing

Collaborates with marketing team to identify target audiences and develop campaigns that engage, inform, and motivates clients

Develops expertise on Arete’s capabilities, differentiation, and messaging to core audiences

Collaborates with the marketing team to create content for various communications channels.

Coordinates with designers and other content creators to ensure deadlines are met and content is delivered on time Measures and analyzes marketing performance to evaluate the success of marketing campaigns

Researches and analyzes market trends, competitor activities, and customer needs to create effective marketing plans

Events

Coordinates events, including conferences, trade shows, recruiting events, and corporate functions

Develops event concepts, themes, and objectives in line with the company's marketing strategy

Executes against event timelines and work plans, ensuring all deadlines and deliverables are met Assists with venue selection, contract negotiations, and vendor management

Collaborates with internal teams to develop event agendas, content, and presentations

Coordinates event promotion through various channels, such as social media, email marketing, and advertising

Coordinates CLE (Continuing Legal Education) events for Arete May perform other duties as assigned by management SKILLS AND KNOWLEDGE Strong project management skills and the ability to multitask

Proficiency in event management software and marketing tools

Strong attention to detail and commitment to delivering high-quality work Understanding of marketing and event best practices

Excellent communication and teamwork abilities

Attention to detail and the ability to meet tight deadlines

Flexibility to adapt to changing event and marketing trends.

JOB REQUIREMENTS Associate's degree;
Bachelor’s degree preferred2+ years of experience in events, marketing or related fieldDISCLAIMERThe above statements are intended to describe the general nature and level of work being performed. They are not intended to be an exhaustive list of all responsibilities, duties and skills required personnel so classified.

WORK ENVIRONMENT While performing the responsibilities of this position, the work environment characteristics listed below are representative of the environment the employee will encounter:
Usual office working conditions. Reasonable accommodation may be made to enable people with disabilities to perform the essential functions of this job.

PHYSICAL DEMANDSNo physical exertion required

Travel within or outside of the state

Light work:
Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force as frequently as needed to move objects TERMS OF EMPLOYMENT Salary and benefits shall be paid consistent with Arete salary and benefit policy.

FLSA OVERTIME CATEGORY Job is exempt from the overtime provisions of the Fair Labor Standards Act.

DECLARATION The Arete Incident Response Human Resources Department retains the sole right and discretion to make changes to this job description.

EQUAL EMPLOYMENT OPPORTUNITY We’re proud to be an equal opportunity employer- and celebrate our employees’ differences, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or Veteran status. Different makes us better.

Arete Incident Response is an outstanding (and growing) company with a very dedicated, fun team. We offer competitive salaries, fully paid benefits including Medical/Dental, Life/Disability Insurance, 401(k) and the opportunity to work with some of the latest and greatest in the fast-growing cyber security industry.

When you join Arete…You’ll be doing work that matters alongside…