Director of Strategic Communications & Engagement

Position Summary:

The Schmidt College of Medicine at Florida Atlantic University is seeking a Director of Strategic Communications & Engagement in Boca Raton, FL.

• Collaborates on strategic communications planning, coordination, and engagement opportunities to maximize visibility and consistency across the university.
• Lead the development and execution of comprehensive communications strategies aligned with the College’s goals and priorities.
• Oversee internal communications including faculty/staff updates, institutional announcements, and stakeholder messaging.
• Lead production and content strategy for College's internal newsletter addressing transparency and engagement through Dean updates, Cabinet communications, departmental highlights, and employee recognition.
• Direct the planning and execution of the Dean’s Annual Report, the College’s signature annual publication.
• Coordinate with departments, academic units, and university partners to ensure message alignment, brand consistency, and timely dissemination of communications.
• Oversee website content strategy and coordinate with university central communications to ensure brand alignment and message consistency

• Partners with the Division of University Communications & Marketing to ensure alignment with university priorities, messaging, and brand standards.
• Serve as the primary strategist and lead writer for executive communications from the Dean and senior leadership.
• Develop speeches, remarks, video scripts, and high-impact messaging for events, ceremonies, and institutional announcements.
• Partner closely with the Dean’s Office and senior administrators to shape and amplify the College’s leadership voice across key audiences and platforms.
• Architect and manage recurring leadership communications, including the Dean's Pulse Check column, and evaluate engagement to continuously enhance effectiveness.

• Lead the College’s digital media strategy, ensuring cohesive and effective multichannel storytelling.
• Oversee content planning, publishing, and performance tracking across social media platforms (Linked In, Instagram, Facebook, and X), and monitor analytics to guide growth and visibility.
• Manage centralized strategy for branded promotional items and marketing materials, ensuring brand consistency and equitable distribution across departments and annual College events.
• Guide strategy for email campaigns, newsletters, and website content in partnership with relevant departments.
• Oversee the development and placement of digital and print advertising in support of program recruitment, brand awareness, and community engagement.
• Ensure brand consistency across all College-owned channels and external placements

• Provide high-level creative direction for core College campaigns, publications, and brand-forward materials.
• Guide to development of marketing collateral and digital assets supporting institutional priorities and external storytelling.
• Oversee creative quality standards and ensure alignment with university brand guidelines.
• Collaborate with the Assistant Director to manage creative workflows and production capacity.

• Lead the strategic direction of alumni engagement across UME, GME, and Graduate Programs.
• Oversee lifecycle engagement initiatives including mentorship programs, recognition programs, volunteer pathways, milestone celebrations, and digital engagement campaigns. Direct alumni communication strategy on Med Owls Network ensuring strong alumni/student connectivity.
• Partner with Student Affairs, Advancement, and Graduate Education to align alumni initiatives and strengthen long-term community connection.
• Develop a multi-year…