Be You. Be Bayer

Regional Business Unit Leader

Accountable for achieving revenue goals for the area. Execute comprehensive strategies and initiatives to drive revenue growth and market share in the region. Work within the financial framework provided by the organization. Identify unique roles, structures, and alignment. Resource the team appropriately based on geographic/market needs;
Develop and lead a high-performing team in the business unit. This team includes sales representatives, institutional sales specialists, key account managers, and other specialized roles. Collaborate extensively with cross-functional roles such as Marketing, Market Access, and Medical. Set the vision, provide inspirational and strategic leadership and direction by translating business strategy into operational goals and outcomes. Communicate in a simple, clear, and concise manner so that all team members understand what success means for the squad.

Regularly assess and determine the size and composition of the team based on market needs;
Identify, retain, and attract high-performing talent for the organization. Build and lead high-performing sales teams, with proven coaching and talent development skills. Develop a One Team approach with a mindset of shared accountability, driving a culture of ownership, strong performance, and collaboration;
Gain and apply a deep understanding of relevant markets, business models, strategic priorities, future direction, and financial drivers. Understand and engage in key local and national health care issues/strategies, customer issues/trends, care pathways, and quality trends and best practices;
Define the local area strategy and priorities in collaboration with the cross-functional and HQ team. Manage a portfolio of brands across different therapeutic areas and dynamically allocate resources to maximize impact. Set, execute, and measure market-based objectives for the business unit;
Direct local squad P&L by closely monitoring monthly financial reports, optimize budget utilization through strategic allocation for various marketing and customer engagement initiatives and programs. Deploy and organize human resources to maximize return on investment and drive sales growth;
Develop long-term relationships with influential customers to address current and future business opportunities and advance brand(s) adoption. Understand customer business needs and effectively and compliantly communicate the value proposition through proposals and presentations;
Maintain timely communications with all direct reports and matrix partners, management, and internal and external stakeholders;
Lead a health system-focused sales organization engaging IDNs, ACOs, and large health systems in CKD, heart failure, stroke prevention, and anti-coagulation management. Collaborate and influence your squad. Enable and influence the team to develop multi-level and senior relationships within assigned accounts and health systems. Collaborate and lead the Regional Account Directors (RAD); understand the local strategy, their focus, and account objectives, engage in pull-through.

Partner and collaborate with National Account Directors (NAD);
Build strategic partnerships with C-suite and D-suite leaders - including CMOs, CCOs, CFOs, Pharmacy leaders, Quality to shape enterprise adoption and formulary access;
Enable and influence patient access and reimbursement strategies for the entire portfolio. Bachelor's degree is required;
Strong mindset towards insatiable ownership, curiosity, and accountability of their local business. Must possess a broad understanding of the total business with a focus on financial acumen. Ability to understand and leverage large data sets;
Significant experience working in Stroke, Anti-Coagulation and Cardiovascular therapeutic areas. Able to create local vision and strategy for the greatest business impact. Demonstrated success in formulating and implementing business plans in a highly matrixed, cross-functional environment;
Exceptional problem-solving skills and ability to work through complexity. Able to consistently identify root cause issues, deep dive and create/execute/evaluate plans;
Solid…