BDR Manager

BDR Manager

Sales | Reports to VP of Sales | Building the BDR function from zero

Location:

Remote (US-based) | Full-Time

Grace Hill is building a BDR function from the ground up, and we are looking for the person who wants to own it. There is a thin playbook to inherit here, you will write it. You will hire reps, configure the tooling, define what a qualified opportunity looks like, and improve the model to scale it. This is a builder’s job with an operator’s discipline.

You will manage 3-6 BDRs within your first year and be measured on the pipeline they create.

• Build targeting, personas, segmentation, sequences, cadences, and qualification criteria from scratch - then document them so a new hire can run the motion in week two.
• Define the handoff: what qualifies, what gets rejected, and what Sales can expect on every opportunity.
• Run a real test-and-learn loop. Ship a change, measure it, keep it or kill it. The playbook should look different in month six than it did in month one.

• Own the team’s pipeline number and hit it. Work backward from AE coverage requirements to set volume and quality targets per rep.
• Watch activity, connect rates, meeting-set rates, and downstream conversion - and act on the leading indicators before the lagging ones go red.
• Report weekly on pipeline by source, stage, and rep, with a point of view on what the numbers mean.

• Set and enforce data standards - stage definitions, field hygiene, naming conventions - so the reporting can be trusted.
• Run the cadence: daily huddle, weekly 1:1s grounded in the rep’s own numbers, monthly business review.
• Build the dashboards yourself. If you need someone else to pull your numbers, this role will frustrate you.

• Hire, onboard, coach, and develop 3-6 BDRs. Give direct, specific, usable feedback.
• Lead from the front - model behavior, get on calls, and show what good look