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Lifecycle Growth Lead Emerging Crypto Products
Job in
Boise, Ada County, Idaho, 83708, USA
Listed on 2026-02-16
Listing for:
Coinbase
Full Time
position Listed on 2026-02-16
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Strategy
Job Description & How to Apply Below
A leading cryptocurrency platform is seeking a CRM & Lifecycle Marketing Manager to join their Marketing Platforms team. The candidate will focus on creating lifecycle marketing strategies to increase user adoption and retention for emerging products. Responsibilities include building complex marketing journeys, leveraging machine learning for targeted communication, and analyzing campaign performance. The ideal candidate has 3+ years of CRM experience, particularly in crypto or fintech, and strong communication skills, along with the ability to think strategically in a fast-paced environment.
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