Business Development Coordinator

General

Purpose:

The Business Development Coordinator supports the needs of the Intellectual Property & Patent Systems Group and/or region(s) with direction from the Business Development Manager. The Business Development Coordinator helps the team to achieve its short-term and long-term goals through a commitment to excellence in work product and services.

Marketing:

• Under the direction of Business Development Manager, assists in preparation of marketing/sales collateral for meetings, pitches, and proposal opportunities with prospective and current clients; regularly analyze and review collateral to ensure effective and consistent messaging on practice/industry/geographic and firmwide levels; maintain library of up-to‑date collateral.
• Under supervision of Business Development Manager, coordinate, track, and monitor sponsor ships and advertising needs associated with practice and industry groups, including tracking expenses to help measure Return on Investment (ROI).
• Create a tracking system to monitor attorney memberships in professional organizations.
• Collaborate with leadership and communications team to draft and maintain attorney biographies.
• Draft content for website, digital marketing campaigns, event invitations, etc.

Business Development:

• Coordinate with team members to identify research needs and assist with conducting market research and develop competitive intelligence for prospective and current clients
• Assist in compilation of content, including drafting new content to showcase firm’s capabilities in formal Request for Proposal (RFP) responses.
• Track progress of RFP responses and pitches using Customer Relationship Management (CRM) platform.

Communications:

• Assist with calendaring and developing social media posts.
• Help guide attorneys with Linked In posts.
• Collaborate with stakeholders to create and distribute client alerts, invitations, and firm announcements.
• Assist with creation of award, survey, and legal directory submissions (e.g., Chambers, Legal 500, local award programs such as 40 Under 40, etc.).

Event Support:

• Work with team leadership to facilitate events, including webinars, conferences/trade shows, seminars, client entertainment, client receptions - including maintaining timelines and checklists, venue logistics, invitation development, RSVP tracking, internal communications, preparing event materials, set-up, booth management, catering, logistics and follow-up.
• Coordinate with Continuing Legal Education team to ensure accreditation of various client-focused learning events.
• Assist in creation of tailored signage and other collateral for events.
• Coordinate with Information Technology team to ensure audiovisual and communication requirements are fulfilled.
• Coordinate with outside vendors.

Administrative:

• Coordinate meetings, video conferences, etc., working with team members across the firm for in‑house events as needed.
• Coordinate and process marketing and business development expenses; manage check request process.
• Ensure CRM data is current and accurate, including tracking marketing and business development activities and managing campaign lists.
• Update database to track matter outcomes.
• Perform additional duties and tasks assigned, demonstrating flexibility and a commitment to supporting the firm’s overall objectives.

• Communication – Understands the importance of and demonstrates verbal, written, and non‑verbal communications.
• Customer/Client Experience – Creates a consistent and exceptional experience for others, whether directly to external clients/customers or indirectly through internal support, that elevates the overall perception of the firm.
• Job Knowledge & Technical Skill – Demonstrates an understanding of objectives, duties,…