Senior Communications Products Specialist

Communications Products Specialist Sr, Operational Informatics Pipeline (OIP)

Job Summary:

Aptive seeks a Communications Products Specialist Sr to support the Department of Veterans Affairs (VA) Veterans Health Administration (VHA) Office of Clinical Informatics (OCI) on the Operational Informatics Pipeline (OIP) contract. You will plan, write, and produce the communications that help clinicians, informaticists, and partners understand and adopt OCI’s informatics work, from newsletters and web content to deployment messaging and outreach materials.

The role supports both the Interoperability and Clinical Informatics Solutions specialty areas, including health information exchange outreach, Electronic Health Record (EHR) adoption, and the Health Informatics Community of Practice that reaches VA medical centers nationwide. You will work within Scaled Agile Framework (SAFe) Agile Release Trains alongside clinical informaticists, change management specialists, and VA Business Owners.

• Communications Planning. Develop communication plans and calendars for informatics initiatives, tailored to clinical, operational, and partner audiences.
• Information Products. Write, edit, and produce newsletters, fact sheets, web and SharePoint content, briefings, infographics, and other information products.
• Community of Practice Channels. Manage content for the Health Informatics Community of Practice and related channels that distribute guidance to VA medical centers.
• Interoperability Outreach. Develop outreach and education materials that promote health information exchange with Veterans, community providers, and industry partners.
• EHR Adoption Communications. Develop deployment messaging and adoption materials that support Federal EHR site transitions, VistA/CPRS changes, and ongoing reinforcement of effective EHR use.
• Workforce Engagement. Develop communications that support informatics workforce, training, and engagement programs.
• Media and Public Affairs Support. Draft press materials, talking points, and responses to information requests for Government review and release.
• Social Media and Digital Channels. Draft and schedule content for internal and approved social media channels, and track engagement.
• Accessibility and Standards. Ensure products meet Section 508 accessibility, plain-language, and VA branding standards.
• Measurement. Track reach and engagement of communications and recommend improvements.
• Agile Team Participation. Participate in Planning Interval (PI) Planning, iteration ceremonies, and system demos; align communications timelines with Feature delivery.

• Bachelor’s degree (BA/BS) required.
• Minimum of 8 years of professional experience in communications, public relations, or a related field.
• Experience writing, editing, and producing information products, such as newsletters, web content, press materials, or briefings.
• Experience managing communication channels, including internal communications or social media.
• Experience writing for varied audiences, including senior leaders and technical or clinical staff.
• Ability to obtain and maintain a VA background investigation at the level assigned to the position; must reside and work in the United States with U.S. work authorization.

• Degree in communications, journalism, public relations, or a related field.
• Experience with communications for VA, VHA, or another federal health care organization.
• Experience communicating health IT or EHR changes to clinicians.
• Experience with SharePoint, Teams, and design tools, such as Adobe Creative Suite or Canva.
• Experience applying Section 508 accessibility and plain-language standards.
• Experience supporting change management communications;
  Pros…