Manager, North American Sales

North American Sales Manager — Snow Ex and National Accounts

The Manager, North American Sales, Snow Ex and National Accounts is responsible for leading all sales activities for the Snow Ex brand and the CSI National Accounts Sales Program. This role leads a team of Distributor Sales Managers and National Account Sales Managers to achieve overall business objectives.

This leader develops and executes sales strategies, distributor programs, meetings, and presentations to drive growth across North America. The role works closely with brand leadership, marketing, and cross‑functional partners to strengthen market presence, increase share, and achieve company goals.

• A fulfilling career with the ability to contribute to an industry leader
• A comprehensive suite of benefits
• Competitive salary commensurate with experience
• Profit sharing for all full‑time employees

• Establish and execute sales and business development strategies for the Snow Ex distributor channel and National Accounts.
• Identify and continuously pursue new business opportunities within distributor and National Account channels.
• Build and maintain customer relationships to understand needs, identify opportunities, and deliver value.
• Establish and implement pricing, incentive, and program strategies to maximize participation, penetration, and sales growth.
• Refine and expand strategies, programs, and product requirements to grow Snow Ex distribution.
• Organize and participate in National Account trade shows, supplier conferences, franchisee events, and training opportunities.
• Assist in developing annual and semi‑annual bonus and incentive plans for the sales organization.
• Establish and manage sales forecasts and coordinate with production planning.
• Partner with Marketing to develop and execute marketing and promotional strategies.
• Support dealers and distributors with sales strategies, prospecting, and lead development to secure National Account business.
• Maintain a competitive National Account program database for pricing and strategic evaluation.
• Collaborate across the organization to support Snow Ex, Western, and Fisher growth objectives.
• Provide leadership and guidance to the sales team through strategy deployment, monthly objectives, and performance tracking.

• Bachelor’s degree in Business Administration, Marketing, or equivalent experience.

• Extensive knowledge of the truck equipment industry, including applications, terminology, and competitive landscape.
• Proficiency with Windows‑based tools (Word, Excel, PowerPoint, Outlook).

• Strong written, verbal, and presentation skills.
• College‑level mathematical and analytical skills.
• Ability to think strategically and make sound, practical decisions.

As an Equal Opportunity Employer, Douglas Dynamics, LLC does not discriminate against qualified applicants in hiring based on race, color, sex, age, sexual orientation, gender identity, national origin, disability or any other characteristic protected by law.