Associate Merchandising Manager, DTC

Who We Are:

Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world.

We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged.

We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today.

Work with the Sr. Merchandising Manager, NA DTC Footwear to create and maintain multi-season directed product assortments of New Balance Performance Footwear (Running and Field of Play), that serve US DTC channels and consumers across , Inline and Outlet B&M, and deliver on key strategic Brand initiatives and performance KPIs. Work in close partnership with Commercial Buying and Planning team colleagues to validate line architecture and assortment shape/share and to ensure directed assortment (DA) execution.

Contribute to the planning and execution of Merchandising-related go-to-market deliverables and stage-gates in partnership with the Regional Business Unit Merchants (RBU) and Key Account Merchants (KAM).

• Adopt and adapt Global and Regional performance footwear product assortments to meet and exceed region and channel goals.
• Act as liaison/point of contact for Running Event assortment communication and feedback.
• Establish directed assortments (DA’s) that deliver right product, right time, right place, right quantities by channel.
• Balance the ‘art and science’ of End-to End merchandising incorporating sell-in/sell-thru data analysis with future-facing Brand directed consumer/trend insights.
• Contribute to regional seasonal Footwear strategies and priorities as applicable.
• Advocate for DTC assortment needs through RBU and KAM collaboration.
• Ensure retail-peak-aligned, compelling head-to-to-to-toe consumer experience through cross category / cross functional partnership.
• Actively manage and communicate assortment modifications, ensuring data integrity and best in class execution.
• Serve DTC commercial team stakeholders as go‑to point of contact for category assortment-related needs.

• 3+ years related product management or merchandising experience with 5+ years professional experience
• Bachelor’s degree or equivalent Retail/industry experience / Athletic market footwear preferred
• System savvy (VibeIQ Merchandising)
• Proficient in Excel and Power Point
• Strong planning, organization, and follow-through a must
• Relevant branded industry knowledge/interest
• Analytical / problem solving skills
• Strong cross-functional collaborator and ability to work within a matrixed organization and a level of ambiguity
• Boston, MA Headquarters - (NB)

Only Pay Range: $82,000.00 - $ - $ Annual (actual base pay varying based upon, but not limited to, relevant experience, time in role, internal equity, geographic location, and more.)

Our products are only as good as the people we hire, so we make sure to hire the best and treat them accordingly. New Balance offers a comprehensive traditional benefits package including three options for medical insurance as well as dental, vision, life insurance and 401K.

We also proudly offer a slate of more nontraditional perks – opportunities like online learning and development courses, tuition reimbursement, $100 monthly student loan support and various mentorship programs – that encourage our associates to grow personally as they develop professionally.

You’ll also enjoy a yearly $1,000 lifestyle reimbursement, 4 weeks of vacations, 12 holidays and generous parental leave, because work-life balance is more than just a buzzword – it’s part of our culture.

Temporary associates are…