Industrial Design, Lead

Company Overview

At WHOOP, we’re on a mission to unlock human performance and maximize healthspan. Our products empower members through deeper physiological understanding, enabling smarter decisions in training, recovery, sleep, and daily life.

The Creative Org defines how WHOOP is felt in the world. We are responsible for the physical manifestations of the brand, from hardware, bands, and accessories to collaborations, retail environments, pop-ups, and in-store moments. Working in close partnership across the company, we operate with high taste, deep craft, and exacting standards. This is a design team built on trust, candor, and a shared obsession with quality.

We are empowered to initiate, to challenge, and to lead. Our mandate is simple and uncompromising: to deliver best-in-class design across every physical touchpoint and to make WHOOP unmistakable through clarity, restraint, and excellence.

As an Industrial Design, Lead
, you will help shape the future of the WHOOP wearables ecosystem—creating elevated, member-centric products that integrate seamlessly into how people live, move, and perform. You will bring rigor, beauty, and innovation to objects worn 24/7 while setting a high bar for craft, performance, and design systems thinking.

This role calls for a visionary, detail-obsessed designer with a strong background in consumer electronics, softgoods, and wearables. You will lead complex programs, mentor designers, and drive concept-to-launch development across a broad range of physical products that bring the WHOOP experience to life.

• Lead Design Across Product Categories: Lead the design of performance-oriented wearables, charging systems, bands, accessories, packaging, and related ecosystem products.
• Drive Concept Through Production: Own projects from early research and sketching through prototyping, refinement, DFM, and final production confirmation, ensuring design intent carries through to the final product.
• User-Centered, Performance-Driven Innovation: Develop solutions grounded in user behavior, wearability, physiology, and ergonomic data. Translate insights into designs that elevate comfort, durability, and 24/7 performance.
• Rapid Prototyping & Experimentation: Use in-house and external prototyping resources to validate ergonomics, fit, usability, and CMF hypotheses quickly and iteratively.
• Material, CMF, & Process Expertise: Innovate with materials, hybrid soft/hard assemblies, and scalable manufacturing methods. Define CMF strategy across product categories ensuring consistency, durability, sustainability, and premium brand expression.
• Cross-Functional Collaboration: Partner closely with Apparel & Accessories, Hardware, Engineering, Product Marketing, Retail Experience, and Development teams to deliver cohesive and seamless physical product experiences.
• Deep Engineering & Manufacturing Integration: Collaborate with mechanical engineering and manufacturing partners to drive DFM, assess risk, and maintain design integrity throughout the development process.
• AI-Integrated Design Workflow: Leverage AI tools to accelerate concept generation, form exploration, CMF studies, and design iteration.
• Mentor & Elevate: Guide junior designers, raise the bar for craft and creativity, and contribute to a culture of high performance, clarity, and continuous improvement.
• Visual Storytelling & Communication: Create compelling visuals, renderings, decks, and storytelling artifacts for alignment across stakeholders, including leadership and executive teams.
• Global Production Interface: Collaborate with overseas manufacturing partners to ensure execution meets WHOOP’s quality, innovation, and aesthetic standards.

• Contribute to the WHOOP Design System: Help develop the long-term physical product design language and ecosystem strategy across generations of WHOOP hardware and accessories.

• 7–10 years of industrial design experience
  , with a strong focus on consumer goods, softgoods, wearables, and electronics.
• Exceptional portfolio demonstrating sophisticated form development, high-performance product design, and elevated execution in commercialized products.
• Mas…