Education Marketing and Outreach Intern - Fall

Education Marketing And Outreach Intern

GBH enriches people's lives through programs and services that educate, inspire, and entertain, fostering citizenship and culture, the joy of learning, and the power of diverse perspectives.

At GBH, we believe in the advantages of coming together to build community, mentor and learn from colleagues, and connect more deeply with our mission. As a result, the majority of our staff are hybrid and work both from home and onsite. Our current hybrid approach requires staff to work onsite a minimum of two days each week, every Tuesday and Wednesday.

Hybrid staff are also welcome to come in additional days each week or may be asked to come in on other days by their manager.

GBH Education is a division within GBH, whose mission is to work with communities to research, develop, and distribute quality media-integrated resources to support the equitable learning and development of children and youth. We aim to achieve positive outcomes for children and young people through research-based programming, partnerships with educators, communities, and community-based organizations. In particular, we are guided by an equity compass and seek to respond to specific community needs, include communities in the development of media and educational initiatives, and represent diverse people and stories throughout.

We serve educators and learners in both in-school (pre/k-12) and out-of-school (informal) settings, and are co-leads of PBS Learning Media, public media's national, free service of digital learning resources that is accessed by over a million users a month. We also work with GBH brands such as Arthur, Design Squad, NOVA, and Frontline (among others) to develop, produce, and disseminate content for formal learning and community educational settings.

The Education Marketing and Outreach Intern will assist the Education teams with the following:

Digital Marketing & Content Creation

• Social Media Marketing:
  Draft engaging content for channel platforms to promote GBH Education productions, educational resources, and community initiatives.
• Content Creation:
  Collaborate with teams to produce images, short-form videos, and graphics using tools like Canva or Adobe Creative Suite.
• Email Marketing:
  Assist in drafting, formatting, and proofreading monthly or bi-weekly newsletters.
• Website & CMS Support:
  Help update educational landing pages, blog posts, and resource hubs with fresh copy, links, and promotional banners.

Community Outreach & Event Support

• Event Coordination:
  Provide logistical and promotional support for local and national events, including screening parties, educator workshops, and community festivals.
• Partner Communications:
  Help draft outreach emails and distribute promotional toolkits to schools, libraries, and grassroots organizations.
• Material Distribution:
  Assist with the distribution of educational toolkits, branded swag, and print materials for community engagement campaigns.

Market Research & Analytics

• Industry Research:
  Stay on top of current trends in children's media, educational technology, and public broadcasting to identify new outreach opportunities or partnerships.
• Competitor Analysis:
  Conduct periodic reviews of what other educational media entities are doing to engage parents and teachers.

Administrative & Team Support

• Meeting Coordination:
  Help prepare agendas, take detailed notes during cross-functional marketing meetings, and track action items.
• Database Management:
  Build, maintain and update contact lists for media outlets, school districts, community influencers, and organizational partners.

Skill Set

• Excellent written and verbal communication skills
• Strong interest in K-12 education, marketing, and educational media
• Must be proactive, professional, and able to juggle multiple tasks
• Comfortable working independently, as well as with a team
• Organizational skills and keen attention to detail are essential

Job Status

Paid Internship $17/hour (Part-time 15 hours per week)

Internship Overview

GBH internships provide students with valuable work experience and real-world knowledge across many different fields of study, from TV and radio production, to web design, accounting, law, and other administrative arenas.

• Internship dates:
  September 14th to December 4th.
• You must have cover letters for each internship that you are applying to.
• Candidates must have their own computer and access to Wifi.
• Candidates must be in an Undergrad or Grad program and have work authorization for the United States.
• Position requires candidates to be local to the Boston area and be able to commute to the GBH offices in Brighton

GBH is an equal opportunity employer. The community and audience we serve are diverse, and we wish to foster that diversity in our workplace. Toward that end, GBH does not discriminate against individuals in hiring, employment, or promotion based on race, religion, color, sex/gender, gender identity and gender expression, age, marital status, national origin, sexual orientation, citizenship,…