Director, Enterprise Analytics

As a key member of the Strategy leadership team, the Director of Enterprise Analytics will define and lead the enterprise-wide analytics and insights agenda. This role is responsible for transforming data into actionable intelligence that drives strategic decision-making, operational excellence, and long-term growth.

The Director will establish a clear, cohesive analytics strategy that integrates advanced analytics, business intelligence, and performance measurement across the organization. This leader will partner closely with senior executives and cross-functional teams to ensure insights are embedded into planning, execution, and performance management—most notably through the development and governance of an enterprise dashboard and scorecard that tracks insight adoption and business impact.

Ideal candidate will have deep experience analyzing consumer behavior and transactional data to drive business decisions, including membership retention, churn, and lifetime value. Must be highly quantitative, comfortable building predictive models, running cohort analyses, and translating data insights into P&L outcomes. Experience with subscription-based or consumer-facing businesses is strongly preferred.

This role requires a rare blend of strategic vision, analytical rigor, and hands-on execution, along with the ability to clearly communicate complex insights to diverse audiences. The ideal candidate has a proven ability to build high-performing analytics teams, foster data-driven cultures, and influence decisions at the highest levels of the organization.

To be successful in this role, the Director of Enterprise Analytics will:

• Lead the enterprise analytics strategy – Drive initiatives that turn data into actionable insights aligned with strategic goals
• Be a cross-functional analytics authority – Provide thought leadership and guide teams to use data in decisions, operations, and growth initiatives
• Foster a data-driven culture – Promote analytics adoption to optimize processes and enhance organizational performance
• Translate insights into action – Work with senior leaders to integrate data into key decisions and business planning
• Leverage advanced analytics – Use predictive modeling, statistical analysis, and emerging technologies to anticipate trends and identify opportunities
• Ensure data quality and accessibility – Partner with IT and vendors to maintain standardized, reliable data and best-in-class tools
• Champion data-driven decision-making – Advocate for insights to shape strategic and operational priorities across the enterprise.

• Bachelor’s degree in a related field (e.g., Business Administration, Data Science, Business Analytics, Economics, Statistics);
  Master’s degree or MBA preferred
• 10+ years of experience in data analytics, business intelligence, or a related field, with 5+ years in a leadership role, managing teams and driving data-centric strategies
• Proven track record of leading large-scale analytics initiatives that have resulted in measurable business impact, including revenue growth, cost reduction, and operational optimization
• Extensive experience with data management and analytics platforms (e.g., Power BI, Tableau, SQL, Python, R, etc.)
• Experience working cross-functionally with departments such as Marketing, Finance, and Operations to integrate data insights into strategic decision-making, ideally in a franchise environment
• Extremely detail-oriented, efficient, and organized with an exceptional ability to establish priorities and objectives
• Exceptional presentation and communication skills along with the ability to communicate effectively across all levels of the organization, including executives
• Able to establish and maintain effective, collaborative work relationships with diverse individuals, internally and externally
• Creative, progressive, thought leadership with the ability to influence at all levels of the organization and drive organizational change through the use of data and insights
• Excellent leadership skills including the ability to build teams, motivate, guide, and mentor
• Possess a results-driven entrepreneurial mindset, demonstrating initiative and creativity
• Demonstrated strategic thinking, creative problem-solving, and organizational leadership skills
• Exhibits comfort, ease, and flexibility working in an extremely fast-paced ever-changing, deadline-driven environment
• Cooperative team player with an upbeat, positive, “can-do” attitude!