Hubspot & Business Systems Lead

Zeelo is building a world where transportation-as-a-benefit is accessible, affordable and measurable for employers and riders. We operate in a high‑growth, scale‑up environment where pace, ownership and belief in what we’re building really matter. Our values shape how we work every day.

Act as Zeelo’s primary Hub Spot manager and subject‑matter expert across Marketing, Sales, and Customer Success. Design and maintain scalable CRM architecture that includes:

• Workflows, lifecycle stages, custom objects, and attribution models
• Data structures aligned to our GTM and operational model
• Permissions, governance, and environment management
• Continuous optimisation to support revenue growth, forecasting accuracy, and operational visibility

Build and refine workflows to automate:

• Lead management and deal progression
• Onboarding and customer lifecycle processes
• Reduce manual effort through smart automation, integrations, and AI‑enabled workflows

Ensure processes are clean, intuitive, and adopted by frontline teams.

• Own CRM hygiene, validation rules, deduplication, and enrichment strategies
• Deliver actionable dashboards and reporting for Sales, Marketing, Operations, and Leadership
• Maintain Hub Spot as the single source of truth for commercial data
• Keep the system free of obsolete processes, properties, and workflows that confuse users

Partner closely with Project Management, Revenue, Customer Success, and Operations leaders to translate business needs into CRM solutions. Drive adoption through training, documentation, and change management. Act as a strategic advisor on how systems can unlock performance.

Identify friction in the customer lifecycle and redesign workflows to improve conversion, retention, and operational speed. Introduce best‑practice Rev Ops methodologies and scalable system design.

• Ensure seamless integration between Hub Spot and Zeelo’s wider tool stack (e.g., Rippling, Ironclad, Aircall, Linear, Slack, Google Workspace)
• Manage low‑ and no‑code configuration and optimisation of connected tools
• Collaborate with Data, PMO, and Operations on cross‑system initiatives
• Support automation and integration solutions using low‑code tools (e.g., n8n)
• Provide technical input into process mapping and systems change initiatives

• 4+ years hands‑on CRM administration and optimisation in a scaling or complex environment
• 2+ years experience with Hub Spot specifically
• Proven strategic management of CRM architecture — not just task execution
• Deep expertise in workflows and automation design, custom objects and schema, reporting and dashboards, data governance and hygiene, user permissions and lifecycle configuration
• Experience partnering with Sales, Marketing, Customer Success, and Operations teams to design efficient, customer‑driven processes
• Strong understanding of Rev Ops / Go‑To‑Market system design

• Experience integrating Hub Spot with adjacent business tools
• Practical use of low‑code/no‑code automation platforms (e.g., n8n)
• Ability to simplify complex workflows into scalable, user‑friendly systems
• Comfortable leveraging AI to automate operational tasks (routing, summarisation, enrichment, etc.)

• Product‑mindful: treat systems as products that evolve with the business
• Strong stakeholder communicator who can translate between technical and commercial teams
• Structured, detail‑oriented, and energized by building order from scale‑up complexity

• Hub Spot certifications (Admin, Rev Ops, Marketing Hub, etc.)
• Experience designing CRM environments during high‑growth or transformation phases
• Familiarity with API integrations, JSON, or middleware tooling
• Background in mobility, logistics, or B2B SaaS environments
• Experience supporting quote‑to‑cash, onboarding, or operational delivery workflows

• Mission‑driven work:
  Every commute we power helps reduce CO₂ emissions and makes work more accessible, especially in areas with limited public transport
• Global exposure:
  Be part of a 120+ person team across the US, UK, and Spain
• Supportive benefits: 100% medical coverage, a learning stipend, and Lunch Club Fridays
• Best‑in‑class tech:
  Our platform is redefining how organizations move their people

110,000 – 120,000 USD per year (Boston) 60,000 – 70,000 GBP per year (London)