Vice President Director, Data and Analysis

Job Description

The Data & Analysis team uses data-driven insights to fuel strategic growth for clients. We believe that data should never exist in a vacuum; instead, it should be put to work to bring the best ideas and stories to our clients.

To help with this, we’re looking for an outstanding VP/Director—someone who can align data-driven strategy with client goals, direct ongoing client relationships, and lead a team of analysts and experienced team members. Sound like you? Read on.

This is a hybrid role out of our Boston office and candidates should be within commuting distance.

• Identifying strategic data-driven services that will allow clients to grow their business
• Assisting clients in defining analytics needs and developing solutions to solve those challenges
• Creating frameworks and methodologies for approaching major strategic issues, leveraging existing Digitas intellectual capital and developing innovative concepts
• Building and executing a client specific data strategy including performing gap assessments, creating optimal state data plans, and building execution roadmaps
• Evaluating new online and offline data opportunities in the form of new sources, new technology, client priorities, partnership, etc.
• Fostering creative thinking around how we use data, and we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce).
• Determining new opportunities among existing clients, and participating in new business initiatives
• Providing support, coaching, and training to assist in the career development of direct reports and the broader team

• 10-12 years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company
• Experience working within pharmaceutical and/or healthcare environments is required
• Experience managing a team
• Strong analytical, critical thinking, and problem solving skills
• Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)
• Knowledge of digital data technologies (DMPs, Google Analytics, digital pixel tracking, site tagging, etc.)
• General knowledge of or direct experience with the media industry or CRM platforms are a plus
• A four-year college degree; advanced degree is a plus
• Proven leadership ability with strong client relationship skills
• In-depth knowledge of and passion for online advertising and emerging trends in the digital landscape
• The ability to thrive in a fast-paced and deadline-driven environment
• Open to travel as needed
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL
  · E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

• Compensation Range: $135,375 - $207,424
• Medical coverage, dental, vision, disability, 401k
• Parental and family care leave, family forming assistance, tuition reimbursement, flexible time off

All your information will be kept confidential according to EEO guidelines.