Content Product Lead

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Job Description

Content Product Lead (Director)

Role Purpose

The Content Product Lead (Director) sets the content product vision and multi-year strategy for USBU & OBU, ensuring Takeda's content ecosystem enables content-centric, compliant, reusable components, and insight-driven personalized engagement s role is the enterprise-facing content product authority for USBU & OBU-owning strategy, governance, operating model, and roadmap execution across core content platforms and processes (e.g., Veeva Vault/Promo Mats, Aprimo/DAM, modular content enablement, taxonomy/tagging, content analytics).

Scope & Leadership Expectations

* Owns a US digital content product portfolio spanning multiple brands, channels, and regulated workflows.

* Owns DD&T accountability for cross-functional governance and drives DD&T prioritization across stakeholders (Marketing, Medical, Regulatory, agencies, delivery partners).

* Influences enterprise alignment with CEE / Global DD&T and shared platform teams through strategy, standards, and outcomes.

Key Accountabilities / Responsibilities

* Content Product Strategy & Vision (US): Define the target-state content technology capability model and multi-year roadmap aligned to marketing strategy and DD&T enterprise standards.

* Portfolio Ownership & Prioritization: Own prioritization across US content initiatives (platform enhancements, technology modernization, modular content maturity), balancing brand demand, compliance risk, scalability, and ROI; shape sequencing for investment planning.

* Leads DD&T accountability for the operating model and governance within the cross-functional team, partnering to establish and chair governance for content standards, taxonomy/tagging policies, modular content rules, reuse expectations, and analytics instrumentation to ensure consistency across US brands and agencies.

* End-to-End Content Supply Chain Technology Enablement: Drive content lifecycle technology optimization supporting creation through approval, storage, reuse, and activation-ensuring content is "orchestration-ready" for omnichannel execution.

* MLR Enablement & Workflow Automation: Partner with Marketing/Medical/Regulatory to streamline approval workflows and enable audit-ready compliance through automation, standardization, and process discipline.

* Content Intelligence & Performance: Define technology to enable content measurement strategy (tagging compliance, quality scorecards).

* Enterprise Alignment & Influence: Serve as the US DD&T content product representative to enterprise/platform teams; shape shared capability roadmaps and ensure US needs are reflected in enterprise direction.

Key Stakeholders

USBU MCE and brand/content leaders, Medical/Regulatory/Legal (MLR), DD&T CEE, Global DD&T platform teams, agencies, delivery partners, analytics/data/architecture partners, Omnichannel and Mar Tech capability leads.

Qualifications / Experience

* 10+ years in digital content platforms, DAM/content operations, content governance, and/or regulated content lifecycle leadership

* Experience with Veeva Vault/Promo Mats, DAM, modular content concepts, taxonomy/tagging, and analytics enablement

* Proven ability to drive strategy, governance, and adoption in complex, matrixed organizations

Takeda Compensation and Benefits Summary

We understand compensation is an important factor as you consider the next step in your career. We are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices.

For

Location:

Boston, MA

U.S. Base Salary Range:

$ - $

The estimated salary range reflects an anticipated range for this position. The actual base salary offered may depend on a variety of factors, including the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills,…