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Marketing Lead

Job in Boston, Suffolk County, Massachusetts, 02298, USA
Listing for: SGS Consulting
Full Time position
Listed on 2026-02-28
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Strategy, Marketing Communications
Salary/Wage Range or Industry Benchmark: 100000 - 125000 USD Yearly USD 100000.00 125000.00 YEAR
Job Description & How to Apply Below

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JOB DESCRIPTION:

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Skills:

:

  • Digital Marketing Campaign experience in B2B setting. (Not B2C)
  • Proven experience executing events.
  • Bachelor s degree in related field.
  • Experience building marketing for field service work.
  • This professional will be supporting Field Services as their group so this knowledge is helpful and will be supporting Plant Managers etc for End Users.

Client is seeking a contract Services Marketing Lead for a focused 6-month mission to accelerate demand generation, sharpen value propositions, and support the commercialization of priority Services offers across modernization, sustainability, digital, and lifecycle services.

  • Accelerate Demand & Pipeline for Key Services Portfolios
  • Build and execute targeted, integrated campaigns (digital field)
  • Identify quick win opportunities to drive near term pipeline lift
  • Build clear reporting on campaign performance and lessons learned
  • Support Strategic Services Offer Launch
  • Lead marketing activation for 1 key offer launch
  • Design and manage a customer-facing launch event that brings the offer to life and drives early stage engagement
  • Ensure internal alignment across business, marketing, and sales
  • Enable Channel Adoption
  • Equip partners and channels with customer ready materials
  • Support trainings and webinars to boost confidence and conversion
  • Turn Insights Into Immediate Action
  • Conduct rapid market, competitor, and customer insights synthesis
  • Recommend priority opportunities for differentiation and growth
What This Role Is

A high impact, time bound marketing leadership assignment focused on accelerating progress on priority Services initiatives.

What Success Looks Like
  • Clear, customer validated value propositions for two priority services positioning
  • Integrated campaigns launched with measurable lift in engagement and pipeline
  • Offer launch delivered with consistent messaging and enablement
  • Playbooks and toolkits created for continued use after the contract ends
  • Insight driven recommendations that influence 2026 Services GTM planning
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