Freelance Senior Reddit Specialist

Orchestra is seeking a Senior Reddit Specialist Freelancer to support client strategy and campaign execution across both paid and organic Reddit initiatives. We are looking for an experienced Reddit expert to partner with agency teams, advise clients, and help grow our platform expertise across a variety of industries.

People of all backgrounds and abilities are strongly encouraged to apply. Orchestra is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high‑quality creative professionals with a variety of backgrounds and experiences.

We are seeking a Senior Reddit Specialist Freelancer to join our Integrated Marketing team. You will serve as Orchestra’s go‑to expert on Reddit strategy, helping clients and internal teams maximize the platform’s unique opportunities. The ideal candidate combines strategic thinking with hands‑on execution, bringing a deep understanding of Reddit’s communities, culture, advertising ecosystem, and evolving platform features. From guiding cross‑functional teams to overseeing campaign execution and mentoring junior staff, you will help clients leverage Reddit effectively while shaping Orchestra’s Reddit offering.

This is a part‑time freelance opportunity (approximately 10–20 hours per month) ideal for an experienced Reddit strategist who enjoys partnering with agency teams to advise clients, execute campaigns, and elevate platform expertise.

Role location:
This role will ideally be hybrid in one of our offices (1 day per week in New York, NY, Washington, D.C., Boston, MA, Miami, FL, Seattle, WA, San Francisco, CA, San Diego, CA, Los Angeles, CA), or can be fully remote.

• Serve as Orchestra’s subject matter expert on Reddit, championing the platform internally and externally
• Lead the development and growth of Reddit as a service offering across Orchestra, including strategy, execution, and process building
• Develop and execute Reddit campaigns for clients across both organic and paid initiatives
• Partner with integrated marketing, stakeholders, and account teams to incorporate Reddit into broader campaigns
• Train and advise internal teams on Reddit best practices, platform features, and community engagement
• Support new business and client growth by pitching Reddit‑led strategies and opportunities
• Provide strategic guidance while remaining hands‑on with campaign planning, execution, and optimization as needed
• Stay up‑to‑date on Reddit trends, platform updates, and emerging opportunities to inform client strategy

• Deep expertise managing Reddit campaigns across paid and organic initiatives
• Strong understanding of Reddit communities, platform mechanics, moderation, creative best practices, and advertising products
• Experience translating business and brand objectives into Reddit‑specific strategies
• Ability to collaborate effectively with agency teams and present recommendations to clients
• Experience working in a fast‑paced agency, consulting, or client‑service environment
• Excellent communication and project management skills with the ability to manage multiple priorities independently

• Agency experience building or leading a social media or platform‑specific service line
• Background in other social platforms such as Tik Tok, You Tube, or emerging channels
• Experience supporting new business pitches and thought leadership
• Experience with Reddit Ads Manager, measurement, and campaign reporting
• Experience across additional social platforms is a plus, particularly when integrating Reddit into broader campaigns

Salary range (commensurate with experience and skills): $125–$150/hr.

Hours:

10–20 hours per month.