Senior Marketing Manager

Our client is seeking a Senior Marketing Manager to lead strategic marketing initiatives and elevate the visibility of a premier luxury residential brand across New England and New York. This is a unique opportunity for an experienced marketing leader who excels at blending brand strategy, relationship building, event planning, and compelling storytelling. The ideal candidate is a creative, highly organized professional who thrives in a relationship-driven environment and enjoys creating memorable experiences that strengthen partnerships and enhance brand recognition.

• Develop and execute the annual marketing strategy, including planning initiatives and managing the marketing budget.
• Enhance brand awareness and market presence through consistent messaging and innovative marketing campaigns.
• Supervise the Assistant Marketing Manager while directing the work of external vendors, consultants, photographers, and creative partners.
• Design and coordinate networking events, educational programs, project tours, client gatherings, and other industry experiences throughout New England.
• Manage programming for gallery and exhibit space events that foster meaningful connections with clients and industry professionals.
• Represent the organization at select industry events while supporting executive leadership in business development and relationship‑building efforts.
• Oversee website content, project portfolios, social media initiatives, and digital marketing strategies to strengthen online engagement.
• Coordinate photography, videography, and storytelling efforts that showcase completed projects and brand expertise.
• Create and manage email campaigns, thought leadership content, and other digital communications.
• Produce high‑quality marketing collateral, including proposals, presentations, brochures, lookbooks, and project materials.
• Maintain marketing assets, photography libraries, executive presentation materials, and branded collateral.
• Coordinate branded materials such as site signage, vehicle graphics, holiday communications, and client appreciation gifts.
• Manage and maintain CRM while supporting executive relationship management activities.
• Monitor marketing performance, oversee budgets, and identify opportunities to improve marketing effectiveness.

• 10–15 years of progressive marketing experience.
• Proven leadership experience managing marketing professionals and external creative partners.
• Exceptional project management and organizational skills with the ability to oversee multiple initiatives simultaneously.
• Outstanding written, verbal, and interpersonal communication skills.
• Experience planning and executing events, client experiences, and relationship-focused marketing initiatives.
• Strong background in brand management, digital marketing, content development, and marketing communications.
• Comfortable interacting with senior executives, industry leaders, and high-net-worth clientele, including occasional evening events.
• Passion for luxury brands, architecture, interior design, hospitality, real estate development, or related industries.
• Willingness to travel regularly between offices throughout Greater Boston and the New York metro area.
• Bachelor's degree in Marketing, Communications, Public Relations, Business, or a related field preferred.

The Hollister Group is an equal opportunity employer. We welcome and encourage applications from people who are under-represented in their respective occupation or position.