Senior Manager, US Marketing, Rare Hematology

The Senior Manager, US Marketing, Hematology is a key position within the US Rare Hematology & Nephrology Marketing Teams. This role provides a unique opportunity to support both established products and late-stage pipeline indications, playing a key role in the execution of tactics for HCP and patient marketing initiatives and promotional activities. The incumbent will be entrusted with the responsibility to innovate and lead, ensuring executional excellence of both personal and non-personal promotional tactics.

Responsibilities will encompass traditional marketing and peer-to-peer activities, congress presence, planning of launch and Plan of Action (POA) meetings, and supporting marketing operations.

• Support the execution of the US Rare Hematology commercial strategy
• Develop and implement unbranded and branded tactics in collaboration with internal teams, creating engaging and impactful promotional materials that align with strategic objectives and ensure optimized market development prior to and after launch
• Lead congress planning
• Amplify peer-to-peer messages through multichannel engagement tactics
• Contribute to tactical plan development of established products and launch assets
• Manage project timelines, including development of work plans and routing of all promotional materials through the appropriate review channels
• Lead the development of training materials to support the field organization for launch; plan and coordinate communications for roll-out
• Oversee field force resource guide and track utilization of field force resources in inventory
• Collaborate extensively with marketing, field teams, training department, and other functions to ensure we are achieving key milestones and targets and uncovering needs/trends
• Track and monitor key performance indicators for both personal and non-personal promotion
• Stay informed on competitive and industry trends to identify new growth opportunities proactively
• Manage external agency partners, including management of associated project budgets and forecasts/accruals
• Collaborate with Procurement and Legal to process and submit contractual documents (e.g. scopes of work; consultant contracts) efficiently
• Partner closely with finance to oversee budget and accrual tracking

• Bachelor’s degree required (science or business field preferred)
• 3+ years of progressive experience in marketing and/or relevant commercial experience in biotech/pharma (e.g. agency or consulting); minimum of 1 year marketing drugs in the US
• Strong project management, communication, and organizational skills
• Capability to manage multiple projects concurrently, ensuring timely completion and adherence to budget while prioritizing requirements
• Demonstrated cross-functional collaboration and proven ability to influence without authority
• Experience in managing external agencies or vendors along with responsibility for budget management
• Understanding of the Legal and Regulatory environment in pharmaceutical promotion, including Medical/Legal/Regulatory Review Committee process
• Ability to work independently and under pressure in a fast-paced environment, prioritizing work to achieve positive results
• Ability to travel up to 20% of time
• The duties of this role are generally conducted in an office environment. As is typical of an office-based role, employees must be able, with or without an accommodation to: use a computer; engage in communications via phone, video, and electronic messaging; engage in problem solving and non-linear thought, analysis, and dialogue; collaborate with others; maintain general availability during standard business hours

• Experience in rare disease/high-value biologics and/or hematology or oncology
• US launch readiness experience
• Strong scientific orientation and background
• MBA

The annual base pay (or hourly rate of compensation) for this position ranges from $115,795 to $173,693. Our positions offer eligibility for various incentives—an opportunity to receive short-term incentive bonuses, equity-based awards for salaried roles and commissions for sales roles. Benefits offered include qualified retirement programs, paid time off (i.e., vacation, holiday, and leaves), as well as health, dental, and vision coverage in accordance with the terms of the applicable plans.

Our mission is to build an inclusive environment where equal employment opportunities are available to all applicants and employees. In furtherance of that mission, we welcome and consider applications from all qualified candidates, regardless of their protected characteristics. If you have a disability or special need that requires accommodation, please complete the corresponding section in the application form.