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Consumer Insights Strategy Lead
Job in
Boston, Suffolk County, Massachusetts, 02298, USA
Listed on 2026-08-01
Listing for:
Primark
Full Time
position Listed on 2026-08-01
Job specializations:
-
Marketing / Advertising / PR
Marketing Strategy
Job Description & How to Apply Below
Primark in Boston (hybrid) seeks a Consumer Insights Manager to lead the US consumer insights program and shape growth strategies. You will build deep customer understanding, develop data-driven narratives, and partner with Marketing, Product, Retail, and Finance to align on brand and business goals.
The role emphasizes data-driven storytelling, dashboards, and ongoing market intelligence to drive actionable recommendations and competitive advantage for Primark in the US.
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