Lifecycle Marketing Lead — Email & Membership Growth
Job in
Boston, Suffolk County, Massachusetts, 02298, USA
Listed on 2026-08-05
Listing for:
Roku
Full Time
position Listed on 2026-08-05
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Communications, Marketing Strategy
Job Description & How to Apply Below
Roku’s This Old House digital team seeks a Digital Media Marketing Manager to drive lifecycle marketing, audience engagement, and Insider memberships. You’ll own strategy, execution, and optimization for email, automation, retention, and conversion campaigns while collaborating across editorial, product, and analytics teams.
The role emphasizes data-driven storytelling, cross-functional leadership, and in-house marketing operations to grow subscriptions and engagement in a hybrid Boston-area
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