Sr. Director, Activation Delivery

About Us

CMB is a full-service custom market research and strategy firm based in Boston, Massachusetts. As a Top 25 Insights & Analytics company, we’re known for our relentless business-decision focus and cutting-edge creativity. Our passion is helping the world’s leading brands engage, innovate, and grow. We invest in ongoing AI-driven solutions and combine this with the best of advanced analytics, consumer psychology, and market strategy to tackle game-changing initiatives and business challenges for our clients.

CMB is a full-service custom market research and strategy firm based in Boston, Massachusetts. As a Top 25 Insights & Analytics company, we’re known for our relentless business-decision focus and cutting-edge creativity. Our passion is helping the world’s leading brands engage, innovate, and grow. We invest in ongoing AI-driven solutions and combine this with the best of advanced analytics, consumer psychology, and market strategy to tackle game-changing initiatives and business challenges for our clients.

What about our culture? Simply put, our people are our power. At CMB, we’re proud to be certified as a Great Place to Work, a recognition that reflects the diverse, inclusive, and collaborative environment our team creates every day. We bring together bright perspectives and curious minds who challenge assumptions, share ideas, and push one another to be better.

Innovation is deeply embedded in how we work. That commitment has earned us recognition as one of the GRIT Top 50 Most Innovative Companies, and it shows up daily in how we approach research, insights, and client impact. At CMB, you’ll have meaningful opportunities to achieve your full potential — from learning new skills and expanding your expertise to advancing your career in an environment where you are supported, valued, and encouraged to innovate.

Our benefits say a lot about how much we value our employees: we offer a fully paid sabbatical, an annual wellness stipend, paid time off to volunteer, generous medical plans, a 401k match, and more. Every employee also gets to enjoy an employee stock ownership plan (ESOP).

ESOP? Yes, we are 100% employee owned! An ESOP is a qualified retirement plan, similar to a 401k, but you don’t have to make any financial contributions to participate in the rewards. When we each work hard to provide exceptional service and deliverables to our clients, the positive performance of the company increases the value of our stock and enables the accumulation of wealth for all our employee‑owners.

The Senior Director, Activation Delivery sits at the intersection of market research and strategy. This role partners with clients and internal teams to transform research and insights into clear strategies, compelling stories, and actionable business decisions. Working across client intelligence, 3rd party data, and custom studies, this leader synthesizes complex inputs, uncovers the implications that matter most, and develops executive‑ready narratives and experiences that help clients align stakeholders and activate insights across their organizations.

From brand strategy to innovation, portfolio strategy, organizational performance, customer segmentation, and commercialization, this role helps clients move confidently from insight to action. Success comes from balancing strategic thinking with hands‑on execution while serving as a trusted advisor to clients and a coach to colleagues. A core part of this role is strengthening CMB’s ability to consistently deliver high‑quality activation work, combining hands‑on execution with coaching, practical tools, and repeatable ways of working that build capability across teams.

This role can be hybrid in Boston, or remote in the US.

You enjoy helping clients answer their toughest business questions. You naturally connect research, business context, and human behavior into stories that inspire action. Whether facilitating an executive workshop, shaping a strategic narrative, or coaching a team through a live engagement, you know when to step in directly and when to guide others so they can confidently lead the work themselves.

You…