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Lifecycle Marketing Specialist - Hybrid, B2B SaaS
Job in
Boston, Suffolk County, Massachusetts, 02298, USA
Listed on 2026-08-22
Listing for:
Freshworks
Full Time
position Listed on 2026-08-22
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Strategy
Job Description & How to Apply Below
Freshworks is seeking a Lifecycle Marketing Specialist to execute nurture campaigns across our Employee Experience product family. You’ll own day-to-day execution of always-on and re-engagement programs, moving 501+ accounts through the funnel between paid and ABM touches.
Collaborate with Content Strategy, Digital Marketing, and Product Marketing to keep messaging relevant at each stage. You’ll drive program optimization, partner on journey framework, and monitor deliverability while aligning
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