Director, Value Communications
Listed on 2026-09-14
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Marketing / Advertising / PR
Marketing Communications, Marketing Management -
Healthcare
Role
Director, Market Access Marketing at Genetix Biotherapeutics, leading the development and execution of access strategies for gene therapy products.
Responsibilitiesformulating payer, reimbursement, and coverage strategies; developing value propositions and payer messaging; providing strategic recommendations to leadership; collaborating with cross-functional teams (Medical, Marketing, Field Payer); overseeing promotional materials compliance; and supporting field training initiatives.
Requirements8+ years in payer/access marketing, market access strategy, or related roles within pharma/biotech;
Bachelor's degree in Business, Marketing, or Communications (advanced degree preferred); experience in commercialization of specialty therapies, especially in rare diseases or cell/gene therapies; familiarity with MLR/PRC, Veeva, and managing budgets and vendors.
expertise in US healthcare reimbursement landscape, specializing in gene therapy, rare diseases, and specialty distribution channels.
Skills & Competenciesstrategic thinking, strong communication, cross-functional collaboration, project management, and vendor oversight.
Work setuphybrid in Somerville, MA (3 days/week), with up to 40% travel.
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