Director, Global Ecommerce & Revenue

We're looking for a bold, curious, and collaborative professional to join our team as a Director, Global  Ecommerce & Revenue. At RG Barry Brands, we don't just make footwear and accessories—we design comfort and style that fits into everyday lives.

Our purpose is to create consumer-focused, digitally centric, earth-first brands that make life more comfortable. With a legacy built on innovation and inclusion, we aim to change the standards for comfort and sustainability. We operate with ambition, responsibility, and creativity - always keeping our consumers at the center of what we do.

At RG Barry Brands, we believe that how we work is just as important as what we do. To that end, every role is guided by Core Competencies - ensuring each team member thrives personally and contributes meaningfully to our shared goals.

For more information about R.G Barry Brands, please visit our website.

The Director, Global  Ecommerce & Revenue is responsible for driving revenue growth across the RGB portfolio of  sites through ownership of the end-to-end customer journey. This role holds direct accountability for  revenue performance and contribution margin, ensuring customer journey, merchandising, marketing partnership, and operational decisions collectively deliver profitable growth.

• Own  revenue, contribution margin, and sales growth targets across the RGB portfolio, including Dearfoams, Baggallini and future  sites via acquisitions.
• Translate customer journey, merchandising, and marketing strategies into measurable commercial outcomes, balancing growth, profitability, and brand integrity.
• Evaluate and prioritize growth opportunities across new brands, new geographies, and new customer segments, building scalable playbooks for expansion.
• Develop and own  revenue plans and forecasts, and partner with Finance and eCommerce leadership to recommend and support investment proposals tied to  performance.
• Act as the commercial authority and decision-maker for  commercial performance and prioritization, ensuring experience, merchandising, and marketing decisions are informed by customer behavior, conversion data, and revenue impact.
• Drive sustained year-over-year growth while building scalable capabilities that support long-term portfolio expansion.
• Own the end-to-end customer journey across all RGB  sites with accountability for conversion rate, revenue per visit, and checkout completion.
• Identify and eliminate friction across navigation, search, PLPs, PDPs, cart, and checkout.
• Establish and lead a conversion optimization roadmap grounded in data, testing, and customer behavior insights.
• Monitor and act on performance trends across devices, traffic sources, and customer segments.
• Lead onsite merchandising strategy as a conversion and confidence-building tool.
• Own onsite product storytelling and presentation, ensuring products are contextualized for different customer segments, use cases, and shopping missions.
• Partner with Brand and Creative teams to translate seasonal strategies into commercially optimized onsite experiences.
• Continuously evolve onsite storytelling and merchandising to reflect relevant cultural, seasonal, customer trends and emerging consumer behaviors.
• Partner closely with eCommerce Marketing to ensure traffic acquisition efforts convert efficiently.
• Optimize landing pages, onsite paths, and campaign execution to maximize ROI on paid and owned traffic.
• Champion personalization strategies based on behavior, intent, and lifecycle stage.
• Maintain accountability for  demand forecasting as a commercial input to support revenue growth, customer demand, and conversion-driven initiatives.
• Lead  strategy across a multi-brand portfolio, flexing approach by brand maturity, customer…