National Sales Manager – U.S. (Service Solutions

Remote

National Sales Manager – New Business Service Sales, U.S.

Tektronix (a Ralliant co.)

At Tektronix, our Service Solutions organization helps customers keep critical technology operating through calibration, onsite support, asset management, and lifecycle service solutions. We support customers across high‑tech, aerospace and defense, manufacturing, semiconductor, automotive, medical, government, and other complex technical markets.

We are seeking a high‑impact, hands‑on National Sales Manager – New Business Service Solutions to lead, build, and scale a U.S. sales team focused on accelerating new service revenue. This leader will be responsible for driving new customer acquisition, whitespace development, dormant account reactivation, competitive displacement, and expansion revenue within existing accounts.

This role is designed for a true player‑coach leader – someone who can create pipeline in a low‑lead environment, identify incremental service opportunities, develop new buying centers within existing customers, and coach a team through disciplined funnel management and customer engagement.

This position will work closely with the Retention Sales organization to ensure clear ownership boundaries, coordinated customer engagement, and consistent customer experience across growth, expansion, renewal, and retention motions.

• Develop and execute national sales strategies to exceed team revenue targets and funnel growth expectations
• Own new business revenue targets, funnel creation, opportunity development, and conversion metrics
• Build pipeline through structured outbound prospecting, targeted account planning, dormant account reactivation, competitive displacement, and whitespace development
• Translate customer needs, market dynamics, competitive gaps, and Tektronix service capabilities into actionable growth plans
• Partner with account teams, service operations, customer success, and retention leadership to ensure growth opportunities are clearly defined and aligned with customer needs

• Act as a working manager, owning both personal quota and full team performance and quotas
• Lead from the front through direct prospecting, customer meetings, funnel creation, and complex deal support
• Model strong opportunity‑creation behaviors, including disciplined outreach, qualification, discovery, value propositioning, and follow‑through
• Balance individual contribution and team leadership during the build and scale phase
• Coach sellers on how to create pipeline in a low‑lead environment
• Help the team identify expansion opportunities within existing accounts while maintaining alignment with retention‑led customer relationships

• Recruit, develop, and retain top‑tier service sales talent
• Establish clear S.M.A.R.T. expectations around activity, pipeline creation, funnel health, conversion, and revenue performance
• Coach the team on strategic prospecting, pipeline management, and customer engagement strategies
• Create a culture of accountability, urgency, customer focus, and continuous improvement

• Implement and scale structured prospecting, qualification, and pipeline management processes across the team
• Drive adoption of Ralliant Business System (RBS) tools, daily management, and problem‑solving practices
• Build repeatable, scalable sales motions despite limited lead generation resources
• Ensure accurate CRM hygiene, funnel reviews, stage progression, next‑step discipline, and forecast reliability
• Partner with commercial operations and leadership to improve visibility into growth activity, funnel health, conversion, and expansion revenue

• Thrive in an environment where priorities and expectations evolve rapidly
• Quickly pivot leadership and management style based on business needs, team maturity, and market dynamics

• Build and maintain executive‑level relationships with strategic customers and partners
• Act as a point of escalation for customer issues, service challenges, complex deal support
• Partner cross‑functionally with…