Sales Manager

Job Description

The purpose of this Sales Manager-Generalist is the following:

• Development of new for all revenue streams including:
  Group Sales, Preferred transient partners, Events Sales and Private Dining Space for outlets
• Coverage in other Sales Manager territories during out of office periods to maximize lead response and conversion
• Lead triage efforts as appropriate to ensure fast and fulsome responses
• Sales Manager will actively conduct prospecting efforts to assist in generating new business opportunities by becoming an expert in all key account mining tools:
  • Opera OSEM software
  • Cvent Navigator
  • Past business & lost business
  • Other key prospecting tools and resources

• Conduct prospecting efforts to continue to build pipeline of business opportunities for hotel. Prospecting efforts to include market blitzes or other local trade shows or client networking events.
• Organize monthly team wide prospecting activities.
• Development of top accounts for the hotel
• Assist in maintaining an accurate client and account database in Opera and adherence to all Accor Opera system standards.
• Develop and execute sales strategies to generate new business across all hotel revenue streams, including group sales, preferred transient accounts, event sales, and private dining venues.
• Identify, qualify, and secure new business opportunities through proactive prospecting, networking, and relationship-building activities.
• Maintain a consistent sales pipeline by actively researching and pursuing new accounts, industries, and market segments.
• Utilize prospecting and account management tools, including Opera OSEM, Cvent Navigator, historical business data, lost business reports, and other available resources to identify and cultivate new sales opportunities.
• Conduct regular account mining and market analysis to uncover untapped business opportunities and maximize revenue potential.
• Respond promptly to inquiries and sales leads, ensuring timely follow-up and effective conversion of prospects into confirmed business.
• Support lead triage efforts by evaluating incoming opportunities, prioritizing responses, and directing leads to the appropriate sales resources when necessary.
• Provide sales coverage for other Sales Managers during planned and unplanned absences to ensure uninterrupted customer service, lead management, and revenue generation.
• Collaborate with sales and event sales team to ensure a seamless transition from sales to event execution and exceptional guest experiences.
• Build and maintain strong relationships with clients, meeting planners, travel managers, and key business partners to encourage repeat business and long-term loyalty.
• Prepare and present sales proposals, contracts, and presentations that align with client needs and organizational revenue objectives.
• Monitor market trends, competitor activity, and customer demand to identify opportunities for business growth and maintain a competitive market position.
• Maintain accurate account, activity, and sales pipeline information within the hotel's customer relationship management (CRM) and sales systems.
• Achieve or exceed individual sales goals, revenue targets, and key performance indicators established by hotel leadership.
• Participate in sales meetings, training programs, networking events, trade shows, and other business development activities to enhance market presence and professional knowledge.
• Perform other duties and special projects as assigned to support departmental and organizational objectives.
• Ensure prompt and courteous service is extended to both internal and external customers.
• Attend monthly Sales & Marketing Team Meetings as necessary.
• Have a complete knowledge of hotel services and accommodations.
• Complete knowledge of competitive set hotels
• Maintain regular attendance in compliance with Accor Standards, as required by scheduling, which will vary according to the needs of the hotel.
• Maintain high standards of personal appearance and grooming in compliance with the company dress code
• Comply at all times with Accor, Raffles Hotels & Resorts and Raffles Boston standards and regulations to encourage safe and efficient hotel operations.
• Other duties as assigned

EDUCATION: A Bachelor of Arts degree or college diploma is required. Progressive experience in a similar capacity is a definite asset. College course work in related field is helpful.

TOOLS & EQUIPMENT
:
Must possess a working knowledge of personal computers. Understanding of Opera Software and hotel Property Management Systems is helpful. Must be proficient in Microsoft Word, Excel, and PowerPoint software. Ability to assemble and understand integrated spreadsheets.

PHYSICAL REQUIREMENTS
:
Sedentary work. Exerting up to ten pounds of force occasionally, and/or negligible amount of force frequently or constantly to lift, carry push, pull or otherwise move objects, and long hours sometimes may be required.

• Must be able to convey information and ideas clearly.
• Must be able to evaluate and…