Head of Product

Location: Boulder, CO

Job Type: Full-time, Hybrid in-office

Reporting To: CTO

Compensation: Competitive salary + significant equity

Work Authorization: Applicants must have legal authorization to work in the U.S. without the need for current or future sponsorship

Branch Lab is an AI-native technology company setting a new standard in privacy-first, outcome-based advertising for healthcare. Our Pathwai™ platform enables pharmaceutical brands, agencies, and media partners to design, activate, and measure audiences defined by real-world outcomes such as prescriptions, diagnoses, or healthcare visits.

By analyzing millions of patient journeys with advanced neural network modeling, Pathwai™ predicts the next likely step in care using non-health data, allowing advertisers to engage patients and caregivers earlier, while protecting consumer privacy. All data is anonymized and aggregated, ensuring compliance across all 50 states.

Our mission is to help healthcare brands achieve measurable performance while connecting more people with the care they need, when it matters most.

We’re looking for a Head of Product to define and lead Branch Lab’s product vision, strategy, and roadmap. This is a high-impact leadership role shaping the future of privacy-first healthcare marketing technology. You’ll work at the intersection of product strategy, data science, and regulation - ensuring our products are innovative, scalable, and compliant with the complex privacy and security standards of the healthcare ecosystem.

You’ll collaborate cross-functionally with engineering, data science, and go-to-market teams to deliver products that drive measurable outcomes for healthcare brands, while maintaining the highest standards of regulatory compliance and data stewardship.

• Define Branch Lab’s product vision, strategy, and roadmap.
• Translate market needs, customer insights, and business goals into actionable product plans and priorities.
• Partner with engineering and data science to deliver technically feasible, scalable, and privacy-safe products.
• Integrate regulatory and compliance requirements – including HIPAA and state privacy laws – into product development and design.
• Work closely with revenue, partnerships, and marketing teams to align product strategy with go-to-market execution.
• Lead product prioritization and resource allocation based on ROI, market impact, and customer value.
• Establish metrics and frameworks for product performance, adoption, and return on investment.
• Build and mentor a high-performing product team that champions collaboration, data-driven decision-making, and innovation.

• Proven leadership in a Head of Product, or similar senior role in health data, cleanroom technology, or ad-tech.
• 10+ years of product management experience, including 5+ years in healthcare, or health-tech.
• Deep understanding of privacy regulations, HIPAA, and state-specific health data laws (e.g., Washington’s My Health My Data Act).
• Experience launching and scaling data-driven products in digital advertising, health-tech, or AI/ML-based platforms.
• Strong technical acumen with expertise in data clean rooms, predictive modeling, and privacy-preserving analytics.
• Ability to build, mentor, and inspire high-performing product teams.
• Entrepreneurial mindset with a passion for building products from the ground up in a fast-paced environment.
• Strong analytical and decision-making skills, balancing strategic vision with execution.

• Competitive salary + significant equity.
• Define the product vision for a fast-growing AI company at the intersection of healthcare, data, and privacy.
• Partner with world-class engineers, data scientists, and business leaders to build products that matter.
• Tackle complex challenges in privacy-first healthcare innovation.