Retail Store Manager, Boulder

Retail Store Manager, Boulder

Boulder, Colorado

Peak Design makes radical, meticulously-engineered gear for detail-obsessed people. Our backpacks, travel bags, camera gear, and phone accessories are used dang-near everywhere. If you’ve visited Machu Picchu, Tokyo, or an REI store in the last 10 years, you’ve been within ogling distance of a Peak Design product.

Alongside our award-winning gear is a brand that truly reflects who we are as people passionate about design, deeply caring about our environmental and social impact, unafraid to speak up, radically transparent, and generally down to clown. Whether we’re explaining a product, running a sale, launching a nonprofit, sponsoring a film, or razzing the biggest company on Earth, we do it with our trademark honesty, warmth, and wit.

Through our products and our brand, we aim to create delight, and leave this world better than how we found it.

We’re launching our first Colorado store in Boulder and are looking for a strong leader to steer it from Day 1. This is a rare opportunity to be a founding leader at Peak Design, building and running a new store in a new market. You’ll lead a tight team, own the daily business, and validate a new retail strategy for Peak Design.

The manager position blends the roles of a sales ambassador, product guru, community builder, and team mentor. You’ll be the dynamic heart of our store, fueling our customers’ love for our award-winning products with your boundless energy and meticulous attention to detail. You represent Peak Design’s look and feel at all times, ensuring it’s a vibrant and welcoming space. As the leader of our Gear Experts, you’ll inspire our sales team, design flexible schedules, and cultivate a joyful work environment.

You’ll uphold our mission to be an active member of our community by creating connections and hosting events with our local neighbors, like‑minded brands, and even our creative customers. Your ultimate goal is to ensure our customers always leave with elation, and that our store is the go-to destination in the neighborhood. We’re looking for an individual who can skillfully combine all these elements;

someone who thrives in the ever‑evolving world of retail and knows that sometimes, bucking the trends is the key to making a lasting impact.

• 5+ years of people management experience, with strong leadership, coaching, and team development skills.
• Deep understanding of the Boulder retail market and community, with a passion for building authentic relationships and fostering a sense of belonging.
• Highly organized, detail‑oriented, and adaptable, with exceptional project management and delegation abilities.
• An energetic, people‑first leader who thrives in a fast‑paced, customer‑focused environment and inspires teams to perform at their best.
• Passion for sustainability and alignment with Peak Design’s environmental values.
• Available to work a full retail schedule, including weekends, and able to travel to San Francisco or other retail locations at least twice per year.

Nice-to-haves

• Managing a flagship retail location.
• Proven ability to plan and execute retail events, brand partnerships, and community activations that drive engagement and brand awareness.
• Passion for travel, photography, design, and creative pursuits, with an appreciation for the communities that surround them.
• Familiarity with the Peak Design brand, values and product ecosystem.

• Start your morning by unlocking the store and walking the floor. You ensure the space looks great, inventory is where it should be, and the team has everything they need for a successful day.
• Before opening, you gather the team for a quick huddle. You share updates, answer questions, recognize great work, and make sure everyone is set up to deliver an exceptional customer experience.
• Once the doors open, no two days look exactly the same. You might spend part of the morning coaching a new employee, helping a customer find the perfect setup for an upcoming trip, responding to Google reviews, or connecting with a local business about an upcoming event.
• Between conversations on the sales floor, you’ll…