Outreach Manager of Growth + Partnerships

Rockstar is recruiting for the leading independent natural products sales agency representing the most exciting CPG brands nationwide. They are a mission-driven organization committed to transforming the retail landscape by expanding shelf space for healthier, cleaner, and more sustainable products. In addition to their work in natural products, the company is deeply committed to environmental stewardship. As a proud member of 1% for the Planet, they support a wide range of nonprofit partners through volunteering, donations, and ongoing sustainability initiatives, reflecting their belief that business has a responsibility to create positive change for future generations.

The company is looking for a positive, passionate, and detail-oriented Outreach Manager of Growth + Partnerships, preferred location Boulder, CO.

This is a high-impact, externally facing role focused on proactively driving new business, building meaningful partnerships, and expanding the footprint across the Natural CPG landscape. The ideal candidate brings a deep network, relentless drive, and a passion for discovering and building the next generation of brands.

• Work side by side with the CGO to turn big picture strategy into real, executable revenue plans across every growth lane.
• Proactively hunt, qualify, and move deals forward. This is an outbound, relationship-driven role across:
  • Enterprise and emerging brands
  • The company's data platform
  • Future service offerings and revenue models
  • Strategic partnerships
• Take ownership of early-stage growth from opportunity discovery through a qualified, actively moving pipeline, including:
  • Utilizing syndicated data (e.g., SPINS) to identify and target the right brands
  • Converting outreach and introductions into active deal flow
  • Qualifying opportunity size and strategic fit
  • Keeping the pipeline staged, healthy, and moving
  • Driving opportunities through to close
• Be a face and voice of the organization in the Natural CPG world, showing up, building trusted relationships, opening doors, and expanding reach.
• Stay deeply plugged into emerging growth channels across Natural CPG, including DTC brands, creator-led brands, and social platforms, translating trends into actionable partnership and revenue opportunities.
• Build deep, trusted relationships across internal teams, executive leadership at brand partners, strategic partners, and industry stakeholders.
• Identify and execute opportunities within the current portfolio to expand into broader coverage models.
• Collaborate on creative, value-add propositions to unlock growth.
• Help build and sharpen the selling tools that win business, including:
  • Pitch decks for new revenue streams
  • Partnership decks
  • Enterprise brand sales materials
  • Executive and board-level growth presentations
  • ROI models and value proposition collateral
• Keep a tight pulse on the business through a pipeline of reporting in the CRM, tracking:
  • Active opportunities
  • Revenue potential
  • Win rates
  • Time to close
  • Performance by growth channel

• Connected: Deeply connected in the Natural Foods / CPG industry and actively use your network to create opportunities.
• Relationship Builder: A true relationship builder who enjoys connecting people, opening doors, and building trust at all levels.
• Outgoing: Not shy and comfortable starting conversations, working a room, and building new relationships.
• Driven: Bring a strong sense of urgency and ownership and consistently move things forward.
• Proven Sourcing: Ability to source and move opportunities forward through outbound outreach and relationships.
• Communicator: Strong communicator and presenter, comfortable engaging with founders, executives, and internal teams.
• Material Creator: Highly skilled at building compelling decks and materials that clearly communicate value and win business.
• Organized: Operationally strong, able to manage multiple opportunities and maintain a dynamic pipeline.
• Trend Aware: Sharp eye for emerging brands and categories, with a real interest in what’s next in Natural CPG.
• Data-Informed: Experience using syndicated data (e.g., SPINS, Aislytics, or similar tools).
• Executive Support: Experience working alongside and…