SVP, Director of Community Assoc Services & Property Management Banking - Community Association Services

This position is 100% in office. The employee will work full time in an office in a designated Wes Banco location. Consideration for location will be Bowie - Bowie, MD.

The Director of Community Association & Property Management Banking is responsible for the growth, profitability, and strategic direction of the Bank's Community Association and Property Management vertical, with a primary focus on deposit acquisition, treasury management revenue, and relationship expansion. This role leads business development efforts targeting homeowner associations (HOAs), condominium associations, cooperatives, master-planned communities, mixed-use associations, and property management companies.

The Director serves as the Bank's subject matter expert for association and property management banking, developing strategic relationships that drive operating, reserve, escrow, and specialty deposit growth while delivering comprehensive treasury management and lending solutions. This position partners closely with executive leadership, Treasury Management, Credit, Marketing, and Operations to establish the Bank as a leading provider of banking services within the community association and property management sectors.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Develops and executes the strategic vision and growth plan for the Community Association and Property Management vertical, with a primary focus on deposit growth, treasury management penetration, and relationship profitability.
• Establishes market expansion strategies, annual production goals, and performance metrics aligned with the Bank's funding and growth objectives.
• Identifies and cultivates relationships with homeowners associations, condominium associations, cooperatives, master-planned communities, mixed-use developments, and property management companies.
• Develops referral networks with management companies, attorneys, reserve specialists, CPAs, developers, board members, and other industry influencers.
• Serves as the primary business development officer for the vertical, generating new deposit and treasury management opportunities through direct calling efforts, referrals, industry partnerships, and market intelligence.
• Represents the Bank at industry conferences, trade associations, community association events, and property management forums to strengthen market presence and generate new business opportunities.
• Partners with Marketing and Communications to develop targeted campaigns, thought leadership, educational programs, and industry-specific branding initiatives.
• Drives growth in association operating accounts, reserve accounts, money market balances, CDs, ICs/CDARS relationships, escrow accounts, and other deposit products.
• Partners with Treasury Management officers to increase product penetration, fee income generation, and client retention.
• Develops strategies to capture and retain large operating and reserve deposit balances from community associations and property management firms.
• Works closely with property management companies to establish organization-wide banking relationships that support multiple association clients and centralized banking needs.
• Ensures the Bank delivers a differentiated treasury management experience that supports the operational requirements of boards, management companies, and association stakeholders.
• Serves as the senior relationship executive for key community association and property management company clients.
• Maintains strong relationships with executive leadership, board members, property managers, and management company principals.
• Identifies opportunities to deepen client relationships through deposits, treasury management services, commercial lending, and other bank products.
• Leads client retention strategies designed to maximize relationship profitability and long-term loyalty.
• Ensures a superior client experience through proactive communication, responsiveness, and consultative relationship management.
• Partners with Credit Administration and Risk Management to establish underwriting guidelines, pricing standards, and portfolio management practices for community association lending.
• Provides subject matter expertise for…