Falcon Media Social Media Director - School of Media and Communication

Social Media Director

The Social Media Director leads Falcon Media's student-driven social media channels, focusing on growing audience and increasing engagement.

Career Readiness Competencies

• Seek feedback from supervisors and apply it to improve performance.
• Set personal goals and track progress toward them.
• Take initiative to learn new tools, systems, or procedures on the job.
• Participate in campus training or workshops to build skills.
• Maintain a positive, growth-oriented mindset when facing challenges.
• Ask questions to gain clarity on job expectations and responsibilities.

• Work with Content Directors to ensure flow of content to social channels
• Works with Falcon Media Manager to align interns' work with objectives
• Produces and leads production of social-only content
• Leads engagement with social media audience
• Leads recruitment efforts
• Works with other directors to ensure efficient operations
• Actively participate in weekly leadership meetings
• Identify promotional and partnership opportunities, e.g. social media trends

• One year experience running non-personal social media channel preferred
• Demonstrated experience creating cross-platform content
• Demonstrated understanding of working with social media platforms, including scheduling and reporting on analytics
• Preferred majors:
  Journalism, Public Relations, Marketing, Media Production & Studies, VCT
• Demonstrated good news judgment and knowledge of the University and community
• Demonstrated leadership skills
• Minimum GPA: 2.25

• This role requires approximately 8 to 10 hours per week during each semester with flexibility to align with academic schedule
• Stipend: $1,900 annually, intended to support educational learning outcomes.
• This internship is eligible for academic credit with approval from student's program/college.