Retail Sales Associate, Simms

About The Role

As a Fly Shop Retail Associate, you'll be at the heart of the customer experience—helping anglers of all backgrounds gear up, learn, and feel at home in our shop. Whether a customer is picking up their first rod or dialing in their late‑season setup, you'll serve as a trusted guide, product expert, and ambassador of the Simms fishing lifestyle.

This role is perfect for someone who loves connecting with people, thrives in a dynamic retail environment, and wants to share their passion for fishing and the outdoors every day.

• Deliver expert product knowledge to anglers of all experience levels, helping them find gear that fits their needs, goals, and style of fishing.
• Provide an exceptional customer experience through attentive service, thoughtful recommendations, and a genuine passion for the sport.
• Efficiently manage customer transactions with accuracy and professionalism using our POS and retail systems.
• Adapt to shifting store needs, balancing customer volume, merchandising tasks, and operational priorities seamlessly.
• Maintain a high level of professionalism and represent the Simms brand with pride.
• Leverage retail tools and technology to manage inventory, product returns, and order processing.
• Seek opportunities to enhance the in‑store experience, from product storytelling to proactive customer engagement.
• Participate in company-wide initiatives supporting conservation, sustainability, and JEDI (Justice, Equity, Diversity & Inclusion) efforts.

• A friendly, outgoing personality and a willingness to genuinely connect with customers.
• Strong written and verbal communication skills.
• Active listening and problem‑solving abilities with a focus on creating win‑win customer solutions.
• The ability to shift quickly between tasks while managing high volumes of calls and emails.
• Technical aptitude with inventory systems, Excel, and other store management tools.
• A willingness to learn our full product line and the technological details behind Simms gear—and confidently explain those features to anglers of all experience levels.
• A collaborative mindset and the ability to build strong relationships with peers and supervisors.

• 1–2 years of retail experience preferred, especially in outdoor, sporting goods, or specialty retail environments.

• Ability to lift up to 50 lbs
• Ability to navigate stairs as part of daily tasks

Pay Range:

Starting Hourly Rate: $17.00

The actual annual salary offered to a candidate will be based on variables including experience, geographic location, education, and skills/achievements, and will be mutually agreed upon at the time of offer.

We offer a highly competitive salary, comprehensive benefits including: medical and dental, vision, disability and life insurance, 401K, PTO, paid holidays, gear discounts and the ability to add value to an exciting mission!