Workforce Engagement Coordinator

Overview

Workforce Engagement Coordinator
Rasmussen University
Online/Remote - Tampa/Brandon, FL Market

Rasmussen University is seeking a Workforce Engagement Coordinator to plan, coordinate, and execute high-impact career and workforce-related events that connect students, alumni, employers, and community stakeholders. This role is responsible for delivering residential alliance–facing recruitment and hiring events, in-person career fairs, on campus tabling and alumni engagement programming both on campus and within the broader community.

The Engagement Coordinator works cross-functionally with Workforce Solutions, Career Services, Alumni Relations, Campus Leadership, and Corporate Marketing to ensure events are strategically aligned, professionally executed, and measurable in impact. This position plays a critical role in strengthening employer relationships, increasing student and alumni engagement, and supporting workforce development initiatives. Successful individuals may have the opportunity to advance into an Account Manager role.

Account & Workforce Strategy Support

• Support workforce and alliance strategies by executing event-based opportunities that strengthen relationships and expand employer engagement.
• Maintain awareness of workforce trends, employer needs, and competitor activities to inform event design and outreach strategies.
• Capture feedback and outcomes from events to support continuous improvement and strategic planning.
• Document and share post-event insights, contacts, and identified opportunities to support account planning, follow-up outreach, and pipeline development.

Event Planning & Execution

• Plan, coordinate, and execute inquiry generating tabling events, alliance showcases, career fairs, and alumni engagement events, both in person and virtually.
• Serve as the primary coordinator for residential alliance–facing career fairs, ensuring alignment with employer workforce needs and student outcomes.
• Manage event logistics including venue coordination, registration, vendor communication, materials, travel, and on-site execution.
• Ensure events are delivered on time, on budget, and in alignment with University branding and engagement goals.

Employer, Alumni & Community Engagement

• Collaborate with prospective employers, corporate alliances, alumni, and community organizations to design meaningful engagement opportunities.
• Support alumni engagement initiatives by coordinating networking events, panels, career workshops, and alliance events to celebrate alumni.
• Facilitate employment tracking of alumni outcomes to support programmatic accreditation expectations.
• Provide a high level of customer service to employers, alumni, and alliances, resolving issues efficiently and professionally.

Project Management & Implementation

• Create and manage event timelines, priorities, and deliverables; adjust plans as needed to meet changing needs.
• Utilize Customer Management systems to document event activity, student/alumni communication, alliance interactions, attendance, and outcomes.

Compliance & Security

• Adhere to all university policies, including information security and data privacy standards.
• Comply with U.S. Department of Education Program Integrity Rules regarding Title IV institutions and incentive compensation.

Per the US Department of Education Program Integrity Rules, postsecondary institutions that participate in the student financial assistance programs pursuant to Title IV of the Higher Education Act (HEA) are barred from providing incentive payments to any person or entity engaged in student recruiting and/or admissions activities.

The role will have no direct reports.

• Bachelor’s Degree in Business, Communication, Marketing or related field preferred.
• 1 year of sales experience preferred.

• Strong oral and written communication skills with proven ability to interact professionally with team members, stakeholders both physically and virtually.
• Strong organizational and interpersonal skills
• Sets and maintains high performance standards for self that support the overall strategic plan and vision of the department and holds self-accountable for achieving…