Senior Key Account Manager

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Senior Key Account Manager  Breda, NL, 4822 NH
BIC
Hybrid

Description:

Join BIC World, a community of brands dedicated to creating ingeniously simple and joyful product tts that have been part of hearts and homes for over 75 years. We are committed to growing our iconic and innovative brands by reimagining everyday essentials in new, sustainable, and responsible ways.
Our culture encourages a"roll up your sleeves and get the job done"mindset, ensuring self-starters, problem solvers, and innovative thinkers can truly thrive. At BIC World, you are empowered to take ownership of your career and use your unique perspective to make a meaningful, global impact on our mission.
As a  Key Account Manager  at BIC, you will be responsible for driving and expanding BIC’s presence across major B2C retail customers in the Netherlands, including Food Retail, Drugstores, Toy Stores, and Local Discounters.
This is a hybrid role combining  strategic account management  of existing key customers with  business development (hunting)   responsibilities to unlock new opportunities and expand BIC’sfootprint in the Dutch retail market.
Youwill ownthe full commercial process  —fromdefininggo-to-marketstrategiestoclosingdeals andensuringstrongin-storeexecution—whileworkingcross-functionallywithmarketing,category management, andfieldsalesteams.
WhyJoinBIC?
Ownership&Impact:

Drivebothgrowthofexistingaccountsand expansionintonewstrategicretailcustomers

Entrepreneurial Role:

Combineaccountmanagementwithbusinessdevelopmentinahigh-impactmarket

Career Growth:

Developexpertiseacross sales, negotiation, category management, and go-to-market strategy

Dynamic Environment:

Work in a fast-paced, collaborative international setting

Key Responsibilities
Account Management (Farming)
Manage andgrowa portfolio ofestablishedstrategicretailaccountsin the Netherlands

Build andmaintainstrong, long-term customer relationships

Develop and execute account plans focused onvolume,valueandmarket sharegrowth

Ensureaccurateforecasting and pipeline management

Business Development(Hunting)
Identify and unlock new business opportunities in underdeveloped or untapped retail customers

Proactively open doors with large retail players andestablishstrategicpartnershipsandexpand BIC’s distribution footprint

Define andimplementgo-to-marketstrategiestailoredto new accounts

Lead the full sales cyclefromprospectingtocontractnegotiationand closing

Sales & Performance Management
Monitor and analyze account and market performance toidentifygrowth opportunities

Translate insightsintoactionablecommercialstrategies

Drivepromotionalplans and commercial activations in collaborationwithinternalteams

Stayaheadofmarkettrends,competition, andcategorydevelopments

Customer Relations & Negotiations
Leadnegotiationsoncontracts,pricing, andtradetermswithbothexistingand new customers

Buildstrongsenior-levelrelationshipswithkey stakeholders

Position BIC as astrategicpartnerdeliveringvaluethroughinsights andcategoryexpertise

Cross-Functional Collaboration
Workcloselywithmarketing,category management,supply chain, finance, andfieldsalesteams

Ensureexcellentexecutionoflaunches, promotions, and in-store activations

Providemarketandcustomerinsights tocontinuouslyimprovecommercial performance

Qualifications

Education:

Masters degree in Business, Sales, Marketing, or related field

+10 years of experience in key account management and/or business development

Proven track record in both managing large retail accounts and developing new business

Experience in the Dutch retail landscape (Food, Drug, Toy, Discounters) is a strong plus

Languages:

Fluent in Dutch and English

Technical

Skills:

Strong MS Office skills(Excel, PowerPoint)

Key Competencies
Strong commercialmindsetwithbothhunter andfarmercapabilities

Provenabilityto opendoorsanddevelopnewstrategicaccounts

Excellentnegotiationandinfluencingskills

Strategicthinkerwithstronganalyticalcapabilities

Results-drivenandhighlyautonomous

Strong collaboration and stakeholder management skills

What We Offer
Competitive Salary & Local Benefits:  We offer a competitive salary complemented by an attractive benefits package tailored to the country where you are…