Retail Media Lead

Overview

At Nestlé Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life®, Nature's Bounty®, Vital Proteins®, Orgain®, Nuun®, BOOST®, Carnation Breakfast Essentials®, Peptamen®, Compleat Organic Blends®, and more. We also have extensive pharmaceutical expertise, offering innovative medicines that aim to prevent, manage, and treat gastrointestinal and metabolic-related diseases.

At Nestlé Health Science, we bring our best for better lives. Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition. We know brilliant ideas can come from anyone, anywhere. Here we embrace the entrepreneurial spirit and collaborate with teams that champion focused and forward thinking. We are committed to fostering professional growth and celebrating the achievements of our people along the way.

We offer dynamic career paths, robust development, opportunities to learn from talented colleagues around the globe, and benefits that support physical, financial, and emotional wellbeing.

Join us to innovate for impact and reimagine the future of health and nutrition for patients and consumers.

POSITION SUMMARY:

We are seeking a skilled and experienced Retail Media Lead to join our team. The ideal candidate will be responsible for developing and executing strategic advertising campaigns across Amazon and Omni customers to drive sales and increase brand visibility for prioritized Nestlé Health Science brands. The Retail Media Lead will work closely with our agency of record and cross-functional teams to plan campaigns, optimize advertising performance, analyze data, and provide insights to improve campaign effectiveness.

This role requires a deep understanding of the Retail advertising ecosystem, strong analytical skills, and the ability to work independently and collaboratively in a team environment. While the brands this individual supports could change, this individual will most likely spend their time focused on Nature’s Bounty, Puritan’s Pride, and Nuun.

• Develop and execute comprehensive retail media strategies for a sub-set of the Nestlé Health Science portfolio of brands to drive sales and increase brand visibility, in collaboration with our agency partners.
• Manage assigned budgets across brands and deliver on established KPIs.
• Help manage the relationship of our agency of record, ensuring effective communication, collaboration, and alignment with business objectives. Ensure accountability and delivery on requirements and projects.
• Lead and collaborate with agency partners through annual planning, activation, optimization, measurement (campaign level, monthly, quarterly, and annual) and other ad hoc requests as business needs arise.
• Collaborate with internal stakeholders, including brand, sales, and finance teams, to align advertising campaigns with business objectives.
• Conduct in-depth analysis of campaign performance, leveraging data and insights to identify opportunities for improvement and drive continuous optimization.
• Stay up to date with the latest trends and best practices in RDM (Retail Digital Media) advertising, ensuring our campaigns are innovative and effective.
• Ensure media best practices and established guidelines, and that performance, transparency, efficiency, and brand safety requirements, are being applied across all investments.
• Monitor and report on key performance indicators (KPIs) to track the success of advertising campaigns and provide regular updates to stakeholders.
• Identify new advertising opportunities to drive incremental sales and revenue.
• Other duties as required.

• Must have at least 5 years of experience with at least 2 years in a Brand or Agency role leading strategic planning and activation with a strong focus on Commerce/ Retail Media. CPG experience preferred.
• Bachelor’s Degree is preferred but not required. High School Diploma or…