HCP Marketing Manager, Endocrinology
Listed on 2026-02-14
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Marketing / Advertising / PR
Marketing Manager -
Healthcare
With its beginnings in a family run pharmacy in Correggio, Italy in the 1920s, Recordati is now a global pharmaceutical company, listed on the Italian stock exchange, with over 4,500 employees and turnover of over Euro 2bn. We are a group of like-minded, passionate individuals who go to extraordinary lengths for our patients, customers, partners, investors and the people across the globe who we serve.
We develop and commercialise medicines to serve people living with common diseases, as well as those living with some of the rarest, in around 150 countries. At Recordati, our mantra is simple. We’ve always believed that health, and the opportunity to live life to the fullest, is a right, not a privilege. Whether that is for common diseases or the rarest – we want to give people the opportunity to be the best version of themselves.
This drive will never stop. Together, we will always be reimagining tomorrow – with new ideas, new technologies and new innovations to fight diseases. Recordati. Unlocking the full potential of life.
This position is with Recordati Rare Diseases, Inc. (RRD), North America, an affiliate of Recordati.
Recordati Rare Diseases, Inc. (RRD) develops high-impact therapies for rare diseases, focusing on providing treatments to underserved communities in the U.S. Our mission is to mitigate the impact of rare diseases through increased awareness, better diagnoses, and improved treatment access in endocrinology, metabolic, hematology and oncology franchises. RRD is dedicated to fostering a dynamic work environment that promotes professional growth and a significant impact on patients' lives.
ReportingStructure
Reports To:
Senior Director Marketing - Endocrinology
Direct Reports:
None
Areas Managed:
Health Care Professional (HCP) marketing and disease education for assigned brands, Salesforce promotion and field support, Peer‑to‑peer program management and speaker bureau development, Omni‑channel HCP marketing (print, digital, social), Medical society, congress, conference strategy and management, Competitive intelligence, Support Senior Director of Marketing
The HCP Marketing Manager, Endocrinology, is responsible for leading the execution of healthcare professional marketing materials across assigned endocrinology brands. This role translates brand strategy into high‑impact promotional and educational tactics, partners cross‑functionally to deliver compliant omnichannel programs, and collaborates closely with agencies and field teams to drive effective HCP engagement. The Marketing Manager plays a critical part in supporting brand growth through strong execution, operational rigor, and customer‑centric marketing.
Essential Duties and Responsibilities- Translate brand strategy into effective HCP and patient promotional materials
- Support marketing team in development of slides, presentations and promotional materials
- Partner with internal teams and external agencies to develop strategically aligned HCP tactics for personal and non‑personal promotion, including medical education
- Ensure all marketing initiatives align with brand strategy, campaign objectives, and annual plans
- Execute omni‑channel data and analytics initiatives
- Own execution and ongoing optimization of speaker bureau and peer‑to‑peer educational programs
- Build and maintain relationships with key HCP customers
- Organize and support presence at society and congress meetings; assist sales force in executing local educational events
- Coordinate agency and vendor partners to ensure high‑quality, on‑time delivery
- Collaborate across functional areas (legal, medical affairs, regulatory, MLR review committee)
- Manage internal review/approval process for promotional materials
- Manage timelines, prioritization, and cross‑functional workflows with minimal supervision
- Contribute to annual business plan development and execution
- Support budget planning and tracking aligned with approved annual spend
- Support sales meeting planning and execution
- Ensure compliance with all laws, regulations, and company policies, including pharmacovigilance responsibilities
- Participate in ad‑hoc projects as needed
- Bachelor’s degree required
- At…
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