E-Commerce Marketplace Analyst

Core Responsibilities:

Turn Insights into Action

• Own recurring E-Commerce reporting across sales, traffic, conversion, pricing, availability, content, promotions, media, and digital shelf health. Identify trends, risks, and growth opportunities by brand, retailer, SKU, and category.
• Translate reporting into clear insights, recommended actions, and next steps; track and report impact.

• Monitor business health across priority digital retailers and marketplaces.
• Identify and help action opportunities to improve discoverability, conversion, item performance, content quality, ratings and reviews, and digital shelf execution.
• Surface and help resolve executional issues such as availability, pricing, catalog setup, content gaps, delayed delivery windows, and other barriers to growth.
• Track competitive activity, pricing changes, assortment, promotions, and category trends.

• Monitor PDP health across priority retailers, including titles, bullets, imagery, enhanced content, ratings, reviews, badges, variations, and content consistency.
• Identify content optimization opportunities and help move updates to execution.
• Support PDP optimization strategies that improve discoverability across marketplace search, retailer search, and emerging LLM-enabled shopping experiences.

• Assist with promotional planning, tent-pole event recaps and test-and-learn recommendations.
• Evaluate promotional and media effectiveness across sales lift, conversion impact, item selection, and post-event learnings.
• Support new product launch readiness across e-retailer setup, content, launch, reviews, and timelines.
• Track post-launch performance and identify actions to improve speed-to-market, discoverability, conversion, and sell-through.

• Partner with cross-functional teams to develop action plans, track execution, & measure performance.
• Work closely with brand marketing, sales, finance, supply chain, agencies, and external partners to support digital commerce execution.
• Maintain action trackers, issue logs, launch trackers, promotional calendars, reporting tools, and performance scorecards.
• Support leadership materials, business reviews, recap decks, and strategic analyses.

• Strong analytical skills & ability to interpret data, identify trends, & translate insights into action.
• Detail-oriented & highly organized, with the ability to manage multiple priorities & deadlines.
• Comfortable working with large data sets, reporting tools, dashboards, & performance trackers.
• Strong communication skills with the ability to summarize complex information clearly.
• Curious, proactive, & solutions-oriented mindset.
• Ability to work cross-functionally & follow through on action plans.

• Bachelor's degree in Business, Marketing, Analytics, Finance, Economics, or related field.
• 3+ years of experience in E-Commerce, digital retail, omnichannel sales, retail media, marketplace management, category management, or commercial analytics.
• Advanced Excel and PowerPoint skills, with the ability to build reporting.