Senior Brand Manager, RX Portfolio

The success of a company depends on the passionate people we partner with.

Together, let's share our talents.

As a global leader in animal health, Ceva Animal Health believes our success is linked to our passionate people researching, developing , producing and supplying innovative health solutions for all animals, which contributes to the future of our diverse planet.

We are committed to ensuring the highest possible level of care and well-being for farm animals (poultry, pigs, ruminants), companion animals (dogs and cats) and wildlife.

Indeed, Our “Together, Beyond Animal Health” vision emphasizes that the health and wellbeing of people, animals and our planet are totally interlinked. More than ever, Ceva is committed to a  One Health  approach.

As part of our “Diversity, Equity and Inclusion” policy, Ceva Animal Heath is committed to the employment of people with disabilities and will make reasonable accommodations throughout the interview process to ensure an inclusive and accessible experience for all applicants. To request an accommodation, please contact a member of the Ceva Talent Acquisition team.

Location:

Bridgewater, NJ

Ceva is seeking an experienced, collaborative, and entrepreneurial marketer to drive brand strategy, commercialization planning, and launch readiness across our Companion Animal Rx portfolio. This role offers the opportunity to support both established products and future pipeline assets, including an innovative new therapy with the potential to make a meaningful impact on veterinary medicine.

As a Senior Brand Manager
, you'll be a key member of the Brand Marketing team, responsible for developing brand strategies, leading commercialization planning, and executing integrated marketing initiatives that drive portfolio growth. Working closely with U.S. and global colleagues, you'll help prepare the market for future launches while adapting global strategies to meet the needs of U.S. customers.

This is a dynamic, end-to-end marketing role that combines strategic thinking with hands-on execution. Success in the role will come from leading cross-functional initiatives, partnering with veterinary experts and key opinion leaders, and collaborating closely with Medical Affairs, Regulatory Affairs, Market Access, Sales, Commercial Operations, New Product Development, and Global Marketing to deliver successful product launches and continued portfolio growth.

• Develop and execute brand strategies, positioning, and messaging that differentiate Ceva's prescription products and deliver customer value.
• Serve as the marketing lead for assigned Rx brands and pipeline assets, maintaining a strong understanding of customer needs, competitive dynamics, market trends, pricing, and positioning.
• Develop annual marketing plans for assigned brands while supporting commercialization planning for future pipeline assets and anticipated launches.
• Lead launch readiness activities for future products by partnering cross-functionally to develop go-to-market plans, customer engagement strategies, and commercialization activities aligned with business priorities and regulatory milestones.
• Contribute to portfolio planning and lifecycle management by identifying opportunities to strengthen brand performance and support long-term growth.
• Analyze market research, customer insights, competitive intelligence, and business performance to identify opportunities, mitigate risks, and recommend actionable strategies.
• Translate customer insights and emerging market trends into meaningful marketing initiatives that drive business growth.

• Develop integrated marketing programs that effectively engage veterinary professionals and key customer segments across relevant channels.
• Lead professional marketing campaigns that communicate product value, educate customers, and build brand awareness while ensuring compliance with regulatory requirements.
• Partner with Medical, Regulatory, Legal, and Commercial teams to develop compliant promotional materials and customer communications.
• Build…