CRM Manager - Hybrid

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Full Time Brown Deer, WI, US

3 days ago Requisition

Salary Range: $75,000.00 To $85,000.00 Annually

• Bonus Plan
• 10 Paid Holidays
• Paid Vacation and Personal Time
• Four Weeks of Paid Parental Leave with no waiting period
• 401K Plan with Employer Match (fully vested on day one)
• Company-Funded Short-Term Disability
• Health, Vision, and Dental insurance
• Quarterly Company Events and Lunches
• Have a say in TAPCO Happenings by joining the Fun or Safety Committee

The CRM Manager is responsible for leading the organization's customer relationship management strategy, processes, and platform administration. This role ensures CRM tools effectively support sales, demand generation, service, and operational objectives while driving data quality, user adoption, customer insights, and continuous process improvement. The CRM Manager collaborates closely with cross-functional teams to optimize customer experience, improve operational efficiency, and support business growth.

This role reports to the Sales Operations Manager.

Duties listed below may vary in terms of importance and other duties may be added or eliminated as this position develops.

• Lead the CRM strategy and roadmap to support business objectives.
• Define and prioritize CRM capabilities to meet evolving business needs.
• Establish data governance standards to ensure data quality and integrity.
• Partner with Sales, Demand Generation, Service, and Operations to improvecustomerexperience.
• Drive process improvements and automation to increase efficiency and scalability.
• Promote CRM adoption through training, support, and change management.
• Monitor CRM effectiveness and business outcomes, identifying opportunities for improvement.
• Serve as the CRM business owner and advocate for customer-centric processes.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Strong proficiency with CRM platforms to support business processes, sales effectiveness and customer engagement.
• Comprehensive knowledge of CRM strategy, customer lifecycle management, and sales processes.
• Excellent analytical, problem-solving, communication, and stakeholder engagement skills
• Experience defining business requirements, process improvements, and adoption strategies.
• Knowledge of data governance, reporting, and business performance metrics.
• Ability to lead change, influence stakeholders, and drive user adoption across the organization.
• Experience training and supporting users at all levels.

• BA/BS in Business, Information Systems, Marketing, or related field, or equivalent experience.
• Five or more years of experience in CRM management, sales operations, customer experience, or business process leadership.
• Experience defining CRM strategy, business requirements, and process improvements that support organizational objectives.
• Experience with Salesforce or comparable CRM platform preferred.
• Background in manufacturing, distribution, or B2B environments preferred.

At TAPCO, our mission is to enhance transportation and personal safety in our communities through innovative solutions and products. We are driven to save lives! Are you looking for a career where you can earn a great wage based on experience and performance, your contributions are recognized, and you will have growth potential? Then choose TAPCO!

If any assistance is needed with the application process, please contact TAPCO HR at