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Vice President​/General Manager - Kbtx

Job in Bryan, Brazos County, Texas, 77808, USA
Listing for: Gray Media
Full Time position
Listed on 2026-02-16
Job specializations:
  • Management
    General Management, Operations Manager
Salary/Wage Range or Industry Benchmark: 150000 - 200000 USD Yearly USD 150000.00 200000.00 YEAR
Job Description & How to Apply Below
Position: VICE PRESIDENT/GENERAL MANAGER - KBTX

About Gray Media

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households.

The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and Power Nation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About KBTX

We  recruiting a highly talented professional to join and lead the incredible team at KBTX-TV in Bryan-College Station, Texas. As the local CBS and CW affiliates, we serve an 18-county area known as the Brazos Valley. For nearly 70 years, we’ve been the dominant choice for local news and entertainment. Join us where career growth and personal fulfillment go hand in hand—where you build more than a career, you build a life.

Job Summary /Description

The Vice President, General Manager/Director of Sales, will report directly to a Senior Operating Officer of Gray Media and will be responsible for the management of all aspects of the station in a highly competitive and decentralized corporate culture.

Duties / Responsibilities
  • Lead a fully functioning multi-platform media station with a focus on growing revenue and audience
  • Be the primary leader in generating ratings and revenue. Develop strategic plans and operational plans for the station  growth in multi-platform content delivery and revenue generation that are in alignment with the local brand
  • Effectively communicate with department heads and all employees. Create a collaborative, team-based environment. Lead with positive motivation, direction, and insight while holding the team accountable for the attainment of operational goals
  • Encourage innovation across all levels of the organization
  • Provide visible leadership both inside the station and in the community. Develop strong relationships with key clients and other business partners
  • Provide training and development opportunities to team members
  • Responsible for all aspects of financial statements and ensuring station compliance. Responsible for station operating and capital expense budgets
  • Enforce all FCC, EEO, SOX, and any other appropriate rules and regulations
  • Understand and adhere to company policies, and always adhere to the highest ethical standards
  • Perform other duties as may be assigned
Qualifications / Requirements

Education: Bachelor’s degree in a related field. Equivalent work experience may suffice.

Experience: Ten + years of media experience, including experience as a GM or DOS, preferably in a comparable or larger market.

Knowledge, Skills, and Abilities: Strong understanding of the industry and its future

Great communication skills: written, presentation, oral, and people

  • Must be able to manage multiple priorities to meet tight deadlines, and be able to adapt to changing deadlines while presenting a calming and confident presence
  • Strategic/analytical thinker and influencer
  • Leadership skills and abilities such as emotional intelligence, conflict resolution
  • Excellent negotiator
  • Able to build teams and high performers
  • Ability and willingness to become a community leader
  • Familiarity with employment law compliance at an operational level
  • Financial reporting
  • Adapt to changing business needs, at times with little/no notice, and lead others through change
  • Identify, hire, train, and retain talent
  • Computer proficiency
  • Must have or be able to attain a valid driver  license. Driving record should not have any major convictions, no more than one minor conviction or at-fault accident in the past 3 years.

If you feel you  qualified and want to work with a great group of people, go to the gray.tv/careers#current openings, you may type in the job title, station call letters, or click on apply now , upload your resume, cover letter, and references. Current employees who are interested in this position can apply through the Gray-TV Ulti Pro self-service portal.

KBTX-TV/Gray Media is a drug-free company

Additional Info

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and…

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